Goop Has to Pay $145,000 For Lying to Consumers About Their Healing Vagina Eggs And Other Items

At this point you have to be living under a rock to not know that the “healing” advice purveyed on Gwyneth Paltrow’s Goop is sus. Watchdog groups, medical professionals, and critics have consistently called out Goop’s recommendations, from bee-sting therapy to putting a jade egg up your vagina, dangerous. And now as a…

Anti-Medication Goop Summit Expert Claims AIDS Treatment Kills and GMOs Cause Depression

This coming January, our favorite vaginal egg hawker Goop will hold its second “In Goop Health” summit in New York City, where for the reasonable price of $650 for a “Turmeric” level ticket and $2,000 for “Ginger” (sadly, already sold out), you’ll be treated to “cutting-edge panels of health-defining doctors and…

I Read Every Single Page of the New Goop Magazine, and If Gwyneth Paltrow Gets Her Way, You Will Too

The debut issue of Goop’s magazine is dedicated, Editor-in-Chief Gwenyth Paltrow writes, to “wellness.” That’s no surprise, as Paltrow and her brand have built a small empire on “wellness,” a word that—in large part due to Paltrow’s influence and Goop’s success—has popped up in nearly every woman’s publication in the…

Ad Industry Watchdog Group Calls Goop's Health Claims 'Unsubstantiated' and 'Misleading'

Industry watchdog group Truth in Advertising (TINA) announced Tuesday that after thoroughly investigating Gwyneth Paltrow’s wellness/snake oil emporium Goop, they found over “50 instances in which the company claims, either expressly or implicitly, that its products (or those it promotes) can treat, cure, prevent,…

Gwyneth Paltrow Finally Admits the Truth About Goop: 'I Don't Know What the Fuck We Talk About'

A Perfect Murder star Gwyneth Paltrow was on Jimmy Kimmel’s talk show Monday night, and the two spent a large chunk of time discussing Goop, her nearly 10-year-old company that Paltrow calls her “full-time job.” After beginning with a few compliments (“I like the cooking stuff, and I like to see you on vacation”),…

Wellness, Womanhood, and the West: How Goop Profits From Endless Illness

Since Gwyneth Paltrow’s Goop launched in 2008, the site has earned its reputation as the internet’s kooky rich aunt. From detoxes to cleanses; vitamins to clean food; vaginal eggs to vaginal steaming and recurring features by a self-described “Medical Medium” (a man who diagnoses disease via spirit guidance), Goop has…