Now playing
GoldieBlox is coming for the mainstream standard of beauty in 2014, with action figures equipped with hammers and…
Now playing
Laying it on a bit thick, GoldieBlox?
Now playing
GoldieBlox and the Beastie Boys have ended their legal dispute over copyright infringement with a secret settlement.…
GoldieBlox has inspired much enthusiasm among adults. The concept—disrupt the pink aisle! provide girls with an…
Now playing
This one features girls rampaging through the streets with their dollhouses, pink washing machines, and other…
Now playing
After a week of back-and-forth, it looks like the copyright scrap between toy company GoldieBlox and the Beastie…
Now playing
The Beastie Boys are threatening to sue GoldieBlox because the toy company used a parody of the Beastie Boys' song G…
Now playing
I hope you're ready to be blown away, because everything about this video has got it all: a hearty rejection of…
Now playing
Last year, Stanford engineering student Debbie Sterling founded GoldieBlox, a construction toy meant to "prove to…
Now playing
In August, Debbie Sterling, an engineer from Stanford, launched a Kickstarter campaign in an attempt to fund…