Olivia Jade Won't Let a Typo Stop Her From Pursuing a Beauty Empire
Olivia Jade, a YouTuber who is super mad at her parents right now, got the greenlight on a new trademark request…
Jezebel Does CBD: Beauty Edition
CBD, or cannabidiol has quickly gained mainstream popularity as a weed-adjacent but non-psychoactive way for people to…
Makeup Brands Are Selling Mystery Bags Because Everyone Is a YouTuber Now
An article in Business of Fashion, published Friday, interrogates a new trend in the beauty community: mystery bags.…
Congratulations to Glossier, Now a $1.2 Billion Unicorn
Glossier, a company that has never successfully marketed makeup to me (but give it time), is now a unicorn.
Get Ready to Be Pretty as a White Walker: Urban Decay to Release a Game of Thrones Collection
Most of the characters on Game of Thrones go for the no-makeup makeup look, except the white walkers, who are contoured…
Let's Take a Minute to Figure Out This Makeup Subreddit Drama
A subreddit for makeup aficionados has been embroiled in a cataclysmic drama Insider reports, sparked by a user named…
What Is Food When Beauty Brands Serve It?
Sure, food is good for eating, but it’s so much more than just that. On Instagram, images of food can, like any…
Did Barneys Just Figure Out It Should Be Selling Skincare for People of Color?
Black and brown shoppers have historically had a hard time shopping for the right makeup products in department stores,…
Once Again, There Are Too Many Milks
In May, Jezebel wrote about the ubiquity of milks—specifically, about the wave of increasingly specific and weird…
In 2019, You Might Be Able to Make Your Face Look Like Lady Gaga's
I have spent a surprising amount of time thinking about Lady Gaga’s face this year, perhaps because a certain film kept…
I Would Watch a Whole Channel of Tiffany 'New York' Pollard Selling Me Fenty Beauty Products
Because Fenty Beauty is miles ahead of so many other brands on Sephora’s shelves, this holiday season they are not…
Shaina's 24-Hour Product Diary: Not Sponsored by Kiehl's
I can’t pinpoint when I started really caring about skincare and makeup. I definitely washed my face with just body…
Sunday Riley Admits to Faking Product Reviews
On Tuesday a Redditor and alleged former Sunday Riley employee leaked what appeared to be an email from inside the…
Glossier Plans to Get You to Buy a Lot More Glossier
Love it, hate it, or begrudgingly buy it even though you’re hyper-aware of how uber-trendy it is and secretly wish your…
Chanel Launches Makeup for Men, Even Though All Makeup Is for Everyone Anyway
Men! Boys! Gentlemen! Sirs! Chanel made some makeup just for you!
A Guide to Bella Thorne's Recent Transformation Into Messy Makeup Mogul
Somewhere, in the windowless filming rooms of their respective Calabasas mansions, beauty YouTubers Jeffree Starr and Ja…
Harron's 24-Hour Product Diary: All My Goos
Homer’s Odyssey—maybe you’ve heard of her? If so, you’re probably familiar with the myth of Tantalus, a Lydian king who…
Sheena's 24-Hour Product Diary: I Try To Be A Cool Girl
I am very emotionally invested in skincare and makeup even though I don’t actually own that many products. I want to…
Mascara Is Dead, Long Live Mascara
This morning, I thought I lost my eyelash curler and ran around my room in panic for a good 15 minutes: That’s how…
All Hail Mother Pat McGrath
Pat McGrath—legendary makeup artist to the supes of the ’90s and beyond— launched her own makeup line in 2016, after…