Liliane Bettencourt, the World's Richest Woman, Has Died at 94
Liliane Bettencourt, cosmetics heiress, richest woman on Earth and center of a multi-billion dollar scandal known as the Bettencourt Affair, died today at the age of 94.
L'Oréal Fires Trans Model After Learning of Her Facebook Post About Racism
Days after the announcement that model Munroe Bergdorf was a face in L’Oréal Paris UK’s Truly Match campaign, the company has fired the model over a Facebook post she wrote in the wake of white supremacist violence at the Charlottesville protests. Bergdorf was, as she pointed out in one of several Facebook posts about…
A Former Monk Is Suing L'Oréal, Claiming It Stole His Anti-Aging Cream
A former Catholic monk has filed a lawsuit against L’Oréal, claiming that the company stole his patented formula for an anti-aging cream.
Women Who Claim L'Oréal Relaxer Made Them Bald Want a Product Recall
Lawyers representing two women in a $5 million class action lawsuit against L’Oréal over its allegedly damaging relaxer are reportedly seeking a product recall.
Cosmetic Company Launches Vapid Campaign to Target Vapid Red Carpet Questions
Red carpet hosts have a long history of asking female celebrities the dumbest questions on Earth. But recent campaigns like #AskHerMore have aimed to change that conversation. Now L’Oreal is milking the trend.
L'Oréal Actually Didn't Airbrush Out Helen Mirren's Wrinkles
Last fall, our sweet angel Helen Mirren became the beauty ambassador of L’Oréal U.K., but someone called foul in regards to Mirren’s appearance on one of her ads for the cosmetic company. A complaint was filed with the U.K.’s Advertising Standards Authority, claiming Mirren’s gorgeous mug was due to airbrushing and…
L'Oreal Wants to Start 3D Printing Skin
Here, have a little weird futurism with your cosmetics! Apparently, L’Oreal is teaming up with a French “bioprinting” startup to develop 3D-printed skin for product testing. Very cool but speaking of skin, mine is crawling just a little.
Site Posts, Yanks Unretouched Beyoncé Pics After Beyhive Loses Its Shit
Unretouched photos of Beyoncé have leaked. And guess what? She looks like anyone whose had to wear a shit ton of make-up under hot lights with the pimples to prove it. She looks like a very pretty member of the rest of us. The kicker here; the BeyHive was so offended for their Queen that Beyoncé World—the site that…
Famed '60s Model Twiggy, Now in Her 60s, Becomes L'Oréal UK Ambassador
In keeping with the trend of fashion and beauty lines revitalizing the careers of former supermodels (and in some cases just plain starting the fashion careers of women of a certain age), L'Oréal Professionnel in the UK has named former '60s star Twiggy, now 65, the ambassador for their product Majirel High Lift,…
For L'Oreal, Recruiting a Makeup Safety Activist Is Not Worth It
Jessica Assaf, co-founder of the blog BeautyLiesTruth, has dedicated her time to visible public activism, advocating the boycott of parabens and other toxins in cosmetic products. She recently received a recruitment email from L'Oreal, a company that definitely uses toxic ingredients in their products and has …
L'Oreal Buys Carol's Daughter Following Bankruptcy
After its retail locations filed for bankruptcy earlier this year, beauty brand Carol's Daughter has been purchased by cosmetics titan L'Oreal. The black-owned company that specializes in products for black women, will join brands like Urban Decay and Kiehls as part of L'Oreal's US lineup.
Hot Belgian World Cup Fan Has Already Lost Her L'Oreal Contract
It hasn't been a good week for pretty white women who take pictures next to dead animals.
​Belgian Fan Goes to World Cup Match, Lands L'Oréal Modeling Contract
Despite her home team being eliminated from the World Cup in the quarter-finals, 17-year-old Axelle Despiegelaere from Belgium has a lot to be happy about—she just landed a contract with L'Oréal after simply being photographed cheering for the Red Devils at the World Cup.
Beauty Companies Love to 'Empower' Women, Over and Over and Over Again
This week, Soledad O'Brien announced that her O'Brien Raymond Starfish Foundation would be teaming up with CoverGirl cosmetics to produce a series of documentaries as part of their "Girls Can" movement. For O'Brien, Girls Can is an way to help empower young women. For CoverGirl, it's the perfect way to convince young…
Mascara Ads Will Never Not Feature False Eyelashes
In news that will surprise no one, despite years of being chastised by the National Advertising Division, makeup companies have continued to fight the good fight and attempt to convince customers that those SKY HIGH lashes are the result of their product and are not also helped by a good set of falsies. At this point,…
YouTube Star Michelle Phan Gets Her Own (Huge) Makeup Line
Michelle Phan, YouTube’s master makeup artist, launched her very own line of makeup this week to much fanfare from her legions of loyal social media adorers.
Dresses Both Dull and Bright at the Women of Worth Awards
Last night at the Seventh Annual Women of Worth Awards in New York, celebs gathered to "celebrate everyday women who are making a beautiful difference in the world." And sure, L'Oréal Paris recognizes these women for their extraordinary efforts and supports these inspiring women through grants but this is a fashion…
FDA Yells At LancĂ´me For Making Anti-Aging Cream Sound Like Magic Drug
The U.S. Food and Drug administration has sent an official warning to Lancôme's parent company, L'Oreal—previously guilty of Photoshopping the crap out of Julia Roberts, among other offenses—for making extreme, probably hyperbolic promises in their advertisements for certain anti-aging skin products.
Cosmetics Company Actually Does Something to Help Animals
On Monday, L'Oreal announced that it would donate $1.5 million to the EPA to help the agency develop computer models that would eliminate the need for animal testing. The company will also give the EPA results of its earlier animal tests to help calibrate the models and ensure that more tests aren't needed in the…
Do We Still Need A Makeup Company To Tell Us We're 'Worth It'?
Yesterday L'Oréal Paris celebrated the 40th anniversary of its slogan "Because I'm Worth It" with a star-studded Parisian soiree, but some believe the phrase needs an update. When the line debuted in 1971 it played into the emerging feminist movement, but it's unclear if modern women still need to be convinced that…
