Reading campaign World Book Day gives kids a chance to receive a book in exchange for tokens handed out at school, from a prescribed list. The soon-to-be-circulated books for 2018 were recently announced, and children’s book authors are not happy with the celebrity names on the list.

You probably follow a Taylor Sloane-type online. Or, perhaps, you’ve seen her smiling at you from the pages of a cool magazine, rattling off her favorite places to get avocado toast or shop for crystals. She’s the kind of girl who matches her manicure to the book she’s reading (maybe Stephanie Danler’s Sweetbitter or…

The war against unlabeled or poorly labeled #sponcon continues with a rather decent step made by Instagram. The platform of choice for all your favorite skinny tea hawkers and hair vitamin slingers introduced today a new tool to better identify paid sponsorship posts.

Recently, two DJ/fitness experts with successful Instagram accounts were married in a four-day Marrakech, Morocco extravaganza. Many outfits were worn, many photographs were taken, and I’ve been thinking about it so hard that my jaw is stuck in a clench and I keep trying to open it and it pops very loudly. Let’s dive…

It started with Shaylene.

A passel of ~***influencers***~ have received chiding letters from the FTC, reminding them that they are supposed to keep things on the up and up when promoting weird crap nobody needs on social media.

Tavi Gevinson recently moved into a new apartment in what real-estate developers would like you to call the Brooklyn Culture District and which is actually called Fort Greene, a historically black, middle-class neighborhood. The Rookie founder/editor-in-chief and actor has been posting to Instagram about her new digs,…

Advertising has recently, rapidly added a new wing to its business: celebrity social media #sponcon. Reality TV stars, third-tier entertainers, and bloggers considered famous for reasons nobody can quite name get impressive money to shout out senna teas, waist trainers, and so on. But the FTC may be coming to bust up…

When reformed Instagram “influencer” Essena O’Neill tearfully turned her back on social media this week for being “fake,” her *former* friends, YouTube celebrities Nina and Randa, put up their own video to prove that actually Essena is fake, hello! Teens, am I right? Wrong: guess how old Nina and Randa are?