The Seattle Fire Department recently evacuated a church and a daycare due to “cough inducing fumes” coming from a backpack in a bathroom. Fortunately, it was nothing more than a busted can of Axe body spray.
Brought to you by the Gay Women Channel, this hilarious, terrifying spoof perfectly nails what's so goddamn annoying about those Axe body ads. Because when someone smells so good we just can't control ourselves, amirite ladies???
Do you ever get the feeling that Axe's advertising strategy is Geico - gecko + perviness?
Sometimes it's easy to get fed up with all the injustice in the world, but sometimes people get it right.
Axe has a long and storied history of ridiculousness, and as far as offensive commercials go, this one is far from the worst, but it's like their entire advertising team* has never met a woman. Or, they purposefully act like they ever have, but maybe that's because Axe is meant for pubescent stink-machines who use…
A huge battle has been won in the fight for gender equality. While women still earn less than men doing the same jobs and there are groups working tirelessly to restrict our reproductive rights, we're finally free to douse ourselves in eau de frat boy. Axe, the cheap toiletry equivalent of the He-Man Woman Haters…
Do you ever like to imagine stories about people you see on the street? Dove asked female strangers to share first impressions of one another on video, and the results are strangely uplifting.
According to today's Slate, Unilever, the company responsible for the above atrocity, is also responsible for the "love-your-body" ads produced for Dove's Campaign For Real Beauty.