After much anticipation and many, many hints, we've finally got some solid details on Melissa McCarthy's long-promised plus-size clothing line. Hell yes.
McCarthy sat down with Women's Wear Daily and announced she's teaming up with Sunrise Brands, which owns Seven7, American Rag and Superdry. "We felt they were committed to changing the plus-size game," she said. The actress will design, with the assistance of a creative director. They're still finalizing the label's name, but McCarthy promised the designs are "more modern" than much of what's available out there for plus-size customers currently.
What, you mean we can wear something other than black polyester with ruffles and an asymmetrical hem?
Nor does this sound like some half-assed capsule effort with a celeb's name slapped on: Casual sportswear is scheduled to roll out fall 2015, with plans to expand to higher-end offerings, accessories and beauty in 2016 and 2017. They're still negotiating with potential retail carriers. Judging from her comments, it won't be strictly plus-size, either: "I'm doing all sizes. It's a strange thing to stop at a certain size. Women don't, so why should clothes?"
"I have experience dressing me as a 6, a 12 and more. And when you go above a size 12, you don't lose your love of fashion," she added. In fact, McCarthy originally landed in New York as an FIT student, rather than an aspiring comedian, and she's a longtime fashion lover:
McCarthy said growing up, she wasn't much of a shopper — "I lived on a farm in Illinois and we didn't have a lot of money. But I lived vicariously through magazines. I was obsessed with Jean Paul Gaultier. I still have the scrapbooks and I've kept all my designs and sketches. I loved the playfulness of fashion. I think maybe that's why I became an actress. You put on one outfit and feel one way, and another one will make you feel another way. Clothes are a wonderful tool."
Now it sounds like she's going for those Jessica Simpson dollars. Let's hope the hems are a little longer, though—I'm getting too old to wear skirts that end a mere inch past my ass cheeks. Sleeves would be nice, too.
Image via Getty.