Dove Body Wash: Strong Enough To Turn A Black Woman White

Illustration for article titled Dove Body Wash: Strong Enough To Turn A Black Woman White

Dove VisibleCare body wash: "Visibly more beautiful skin." Bye-bye black skin, hello white skin! (Scrub hard!) Can this ad possibly be real? Some people think it is! We've emailed Dove's representatives for confirmation, and we'll update with their reply. If real, this could be the most unintentionally(?) racist skin care product ad in... about ten months. [Gawker]

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DISCUSSION

kyosuke
Kat Callahan

Oh come now. It's clear to anyone with half a brain that the before and after is dry skin versus moisturized skin, and that they're being inclusive by including a range of skin tones.

Trying too hard.