In news that will surprise no one, despite years of being chastised by the National Advertising Division, makeup companies have continued to fight the good fight and attempt to convince customers that those SKY HIGH lashes are the result of their product and are not also helped by a good set of falsies. At this point, shouldn't we just assume she's not born with it?
In 2011, CoverGirl was forced to pull ads featuring Taylor Swift for their NatureLuxe Mousse mascara because her lashes were photoshopped after the fact – something Rimmel had done with a Kate Moss ad a few years prior. In 2007, L'Oreal got rid of an ad with Penelope Cruz because she was wearing false eyelashes. CoverGirl got in on this action again in 2011 in their True Volume ads. Other companies like Dior have gotten in trouble for their Natalie Portman ads, or Rimmel again with an ad featuring Georgia May Jagger.