Sofia Vergara Sues Beauty Brand For Using Her Name to Promote a Crappy Skin Tightener

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Sofia Vergara is suing the beauty brand Venus Concept for $15 million, claiming they’ve been featuring her in ads and promotional material without her approval.

In a lawsuit filed on Monday in Los Angeles, Vergara cites the company’s Legacy skin tightening massage treatment as a product that uses her name and likeness. In August 2014 while prepping for the Emmys, Vergara posted a selfie on her WhoSay account and mentioned the product in the caption.

“What is so funny Marilyn?? Legacy massage at @drlancerrx,” Vergara wrote. Apparently, this was not one of those paid ads. Vergara shills for many brands, including CoverGirl, but Venus Concept isn’t one of them.

People reports that according to the lawsuit:

Vergara tried the Legacy treatment, but ultimately did not like it, finding that it was a waste of time and money with little in the way of any results.

And:

[Vergara] would not use it again, and certainly would not endorse it nor agree to appear in an international advertisement campaign to promote it. [She] does not recommend the Venus Legacy product or services.

All the picture does is prove that Vergara used the product. The actress says Venus swiped the Instagram photo without her permission, which is perhaps yet another result of tricky social media photo licensing policies.


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Image via WhoSay

 
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