Cliff Penrose has been dubbed Britain's first "rabbit whisperer" for his ability to hypnotize bunnies by applying pressure and massaging them. He uses the technique on rabbits headed for the vet or to treat bunnies with behavioral issues. [Daily Mail]
It's not hypnotism, it's imminent fear of death in a last ditch effor to avoid being eaten. Why you would want to induce this in anybody is cruel. It is also terrible to roll rabbits on their backs. They can easily damage their spines or get a liver torsion when they "bounce back" twisting to escape. Clearly someone went to vet school in the Carribean.