Illustration for article titled Nonprofit Group Fights Anorexia With Clever Dead-Anorexic Joke

It's the age-old dilemma: on the one hand, this Israeli ad for nonprofit Beitech wants to promote anorexia awareness. On the other, they really just wanna do the one-pallbearer-because-the-coffin's-so-light cheap sight-gag. This way, everyone loses!


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