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If You Can't Afford Real Estate, Perhaps You Should Consider Buying a Chanel Bag

Illustration for article titled If You Cant Afford Real Estate, Perhaps You Should Consider Buying a Chanel Bag

This is not Carrie Bradshaw logic, trust. According to a study by Baghunter, via Racked, the cost of the Chanel Classic Flap Bag has inflated over 71 percent from 2010 to 2015, making a decent case for the shadow stock market that is comprised by designer goods. Now, Baghunter is indeed a designer bag resale site, so they have a vested interest in dispersing these numbers, but by the same token they’ve been reliably collecting data based on tangible numbers as well as their own real-life sales.


According to the site, the medium Flap Bag bag has steadily enjoyed an upward incline in value since its debut in 1955, going in cost from its initial $220 ($1,967.17 adjusted for inflation) to its current price of $4,900. Of course, that’s Chanel adjusting the prices through the years in an effort to maintain exclusivity among the demand, but as an investment piece, claims Baghunter, that cost shakes out in the resale, too:

Many ultra-luxury handbags marketplaces promise payment as high as 80% of the sale value to people who wish to sell their bags this way, with payment offered in as little as 48-72 hours by some marketplaces. This represents an easy, inexpensive, and hassle-free way of making a return on an investment in a Chanel bag.


Again, the site has a vested interest in convincing you to cop a Chanellie, but it’s also been the case with much fashion that certain pieces are considered investments—particularly handbags, which have an inherently longer life. And, well, when you live in a city where the cost of living is such that buying an apartment seems like a pie-in-the-sky impossibility, smaller luxury items that would seem to promise an eventual return seem like... a logical investment? Okay, maybe this is Carrie Bradshaw logic. Just make sure you have renter’s insurance to protect all your purses, gurl. (I like to think of them as a collection of tiny islands!)

Image via Chanel

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And if you can’t buy a Chanel bag, buy Beanie Babies!