How Harvey Weinstein's Hollywood Connections Helped Make His Wife's Fashion Label a Success
LatestTwo-thousand-seven was a fantastic year for fashion label Marchesa. Just the year before the brand was named one of the CFDA’s top ten finalists for the prestigious Vogue Fashion Fund. Actresses like Sienna Miller, Jennifer Lopez, and Anne Hathaway were seen wearing the label’s frilly, princess-perfect designs at red carpet events like the Golden Globes and the Academy Awards. And its prolific reputation for dressing Hollywood celebrities earned Marchesa the title of Red Carpet Designer of the Year at the British Fashion Awards.
It was also the year that Marchesa co-founder Georgina Chapman married Harvey Weinstein.
A New York Times’ investigation exposed the long-held industry secret that the powerful Hollywood producer was wielding his power to sexually harass and silence actresses and assistants. But Weinstein also regularly used his power over Hollywood actresses in other ways—specifically those that supported his wife.
“[He] wasn’t exactly subtle about asking Miramax’s female stars to wear Marchesa on the red carpet,” an anonymous fashion insider told Page Six after the sexual harassment allegations were published. “And if the studio chief of your movie, and potential movies, asked you to wear a certain designer, wouldn’t you want to accommodate him?”
Chapman and her co-designer Keren Craig established Marchesa in 2004, and the fashion label quickly became successful among celebrities. “The English–born, New York–based duo have been charming the red–carpet set with their dramatic evening dresses since luck landed one of their frocks on the back of Renée Zellweger for her London premiere of Bridget Jones back in 2004,” read a small, glowing profile of Chapman and Craig in a 2007 issue of Teen Vogue. At the time, Bridget Jones was being distributed by Weinstein’s company Miramax.
Chapman first decided to start Marchesa with Craig, a textile designer and fellow classmate, while studying fashion at the Chelsea College of Art and Design in the mid-1990s, where the two went to school. She then got her graduate degree in costume design from Wimbledon College, graduating in 2001. She and Craig decided that to start a line of luxury evening wear after the renowned late magazine editor Isabella Blow was reportedly impressed by a corseted dress she saw Chapman wearing at a London party.
Marchesa dresses were actually beautiful, although well-known for being extremely over-the-top. They were characterized by their hyper-femininity: Chapman and Craig loved corsets, feathers, sequins, and tulle, and could often be quite heavy to wear. The dresses, existing somewhere between the world of ready-to-wear and couture, could sometimes take two months to finish with all the embroidery and embellishing that went into them. It made sense, then, that Marchesa’s clientele were actresses, as they are really the only people who could plausibly wear the line’s dramatic ballgowns. Their biggest Hollywood fan seemed to be Blake Lively who reportedly wore Marchesa to her secret wedding.
2004 was incidentally the same year Chapman started dating Harvey Weinstein, having met at a party in New York City. “I had no idea who he was,” she told Vogue. “He’s not a person you can sort of ignore or brush off.”
According to a 2005 New York Daily News article, Chapman stepped out in public for the first time as Weinstein’s girlfriend at the Golden Globes that year. At that point Marchesa had already dressed Zellweger, Cate Blanchett at The Aviator premiere (which was executive produced by Weinstein) and Diane Kruger at the 62nd Golden Globes (who was starring at the time in National Treasure, which was produced by Disney, Miramax’s parent company at the time.)
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