Vote 2020 graphic
Everything you need to know about and expect during
the most important election of our lifetimes

Gap's MObama-Lookalike Dress, Yours For $248

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248

Today, the Gap is unveiling a very beige trio of capsule collections from the winners of this year's Vogue/CFDA Fashion Fund awards. So how did Patrik Ervell, Sophie Théallet, and jewelry designer Monique Péan do?

Advertisement

First, let's have some color. Sophie Théallet's main line is flirtatious but grown-up — and unfortunately, the French-bred, Brooklyn-based designer's dresses often cost more than $2,000. For the Gap, she's kept her signatures, like ruffles, shirring and gathers, and ribbon accents, but the pieces won't cost quite that much.

Which is not to say that I wasn't a little shocked when I found out this gorgeous ruffled red dress will cost $248.

Advertisement
Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248

And this chiffon top, pretty though it is, will set you back $148.

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248

Part of the explanation for the cost might be the materials used. Hobotai, which Théallet uses extensively, according to these sketches, is a kind of silk. But traditionally, the CFDA/Vogue Gap collaborations have been much, much more realistically priced: Last year's Vena Cava printed dress was $88. (I waited till it went on sale, and grabbed one for $30, mainly because the print was great and it had pockets.)

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

Patrik Ervell's men's button-down shirts are beautiful — especially this one, with its mother-of-pearl buttons — and I'd certainly wear one. But not for $188. Thakoon's white shirt for the Gap, produced three years ago, cost $88. (Which is still a lot more than the Jil Sander men's buttondowns you can get at Uniqlo, under her consistently excellent +J label.)

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

Moreover, does everything Ervell makes for Gap have to be beige?

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

Jewelry designer Monique Péan fell into the same trap. Astoundingly, this twine and bone bead necklace costs $198. Another option, with "naturally shed buffalo horn" beads for interest, is $248.

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

Théallet's designs are mostly winners. This one, however, looks very familiar...

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

Turns out Michelle Obama wore a strikingly similar version from Théallet's main line on a state visit to Ghana last summer.

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

But, as that other Obama might say, let's be clear: This is a beach cover up and nothing more. And at $198, it's a pricey one.

Illustration for article titled Gaps MObama-Lookalike Dress, Yours For $248
Advertisement

It's clear Théallet, and to a lesser extent Ervell and Péan, kept a pretty wide variety of customers in mind when planning these lines. I could see a lot of these items on women of many different ages, and the cuts are classic and flattering. But will anyone be so enthused as to drop $200-$300 on any of these? I guess we'll find out: Women's Wear Daily reports that all of these collections are on sale today, nationwide.

Gap, CFDA Winners to Unveil Designs [WWD]

Share This Story

Get our newsletter

DISCUSSION

snacktasticc
Snacktastic Part III: the Return of the Spatula

It's smart when we have a global financial crisis to introduce more expensive clothes to your store, rather than focus on inexpensive basics that people might want to buy.