Falcon Heene, aka Balloon Boy, has formed a band with his brothers Bradford and Ryo. The Bear Scratch promotes their dad's product, which is some kind of stick you rub yourself against if your back itches. Merry Christmas!
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I predict a rapid rise up the music charts, with an intense media following, culminating in national outrage when it's discovered that little Falcon was never in the band to begin with, and was in fact, hiding in the attic the whole time.