After adult Star Wars fans and parents of wee enthusiasts pitched a fit on Twitter, Disney has announced that, whoops, never mind, they WILL be rolling out new products featuring Princess Leia. Maybe there's hope for the Mouse Star, after all!
The outcry began when film scholar Natalie Wreyford noticed the paltry Leia-related offerings and generally sad state of Star Wars merch for girls at the Disney Store. She pinged the company on Twitter and learned there were "no plans" for additional Leia products. Given that female fans of the franchise are no less die-hard than their male counterparts, that didn't go over very well, spawning the hashtag #WeWantLeia.