Victoria's Secret Abandons All Pretense, Stops Selling Actual Clothes

In a surprising move, Victoria's Secret has made the decision to focus their efforts entirely on bras, underpantythings and fragrances, scaling back from selling their financially successful clothing to concentrate on specific parts of the female body (the sexy parts). » 4/10/14 11:20am 4/10/14 11:20am

The Jockstrap Double Standard: Why Men Should Wear Sexy Underwear

Two hours ago, I asked myself, "Shouldn't I be using Google Incognito?" I had been doing research for this article, and though I'm on my own computer, in my own home, I could imagine some future situation in which a search history of "sexy men's jockstraps japan" might land me in awkward waters. » 3/07/14 2:15pm 3/07/14 2:15pm

Touching Boxer Shorts Makes Ladies Act as Sex-Crazed as Men

Anyone who has ever watched patrons of a strip club or seen Magic Mike (or completely overwhelmed their sensory receptors by seeing Magic Mike at a strip club) knows that sex — and the desire to have it — makes people do stupid things. Just how stupid, though, depends on a person's gender and their proximity to things… » 3/04/14 5:45pm 3/04/14 5:45pm

How to Have Sex While Dressed for the Victoria's Secret Fashion Show

Enormous feathered wings, spiky headdresses, skintight black and white checkered adult jumpsuits, elaborate leather underwear — you'd think that with the way Victoria's Secret throws around the word "sexy," its marquee public event wouldn't present people wearing outfits that make it nearly impossible for the wearer to… » 11/15/13 11:40am 11/15/13 11:40am

Breaking Briefs: Six Seasons of Walter White in His Tighty Whities

This Sunday marks the end of Breaking Bad, the series that's captivated the hearts of both television critics and lowly pleb viewers like us. Since the series' premiere in 2008, Breaking Bad's antihero Walter White has gone from meek-yet-brilliant chemistry teacher with a grim cancer prognosis to meek-yet-brilliant… » 9/26/13 1:30pm 9/26/13 1:30pm

Are Bras From Outer Space? Why Can't We Figure Out Bras?

In the past month, I feel like I've read approximately 9,847,601 articles about bra size and bra fitting and bra washing and bra conspiracies and bra science and bra crime and why everybody on earth is doing bras better than me. This is the thing right now. Huh, they snort. Did you know that 250% of women are wearing… » 6/12/13 7:00pm 6/12/13 7:00pm

Israeli Soldiers Disciplined for Posting Underwear Selfies on Facebook

Indiscreet Facebook posting usually leads to trouble, especially if, let’s say, you’re part of a fairly conservative institution that doesn’t value individual expression quite as much as unstinting obedience and homogeneity. If you were serving in the Israeli military, for instance, you might not want to post underwear … » 6/02/13 5:30pm 6/02/13 5:30pm

Men's Underwear Ads Want You to Know Men Aren't Just 'Pieces of Meat'

Remember earlier this week when we said that shirtless hunks in ads are the new hot chicks in ads? Apparently there's one advertising arena in which that's not the case: the arena of men's underwear. » 5/23/13 5:15pm 5/23/13 5:15pm

Buy a Properly Sized Bra and Put It On Correctly, Dammit

I wore the wrong bra size for years. I knew it, too, but I was always too lazy/poor/ashamed of my body to do anything about it. One day I was feeling emotionally tough and financially wealthy, I marched into Nordstrom, located the oldest employee in the lingerie section — figuring she knew best because she had the most … » 5/10/13 2:10pm 5/10/13 2:10pm

Suggested Scents for Perfumed Men's Briefs

C'mon, ladies — let's have a little woman-to-woman chat about the scent of men's underpants. Have you noticed how at best they smell like cotton and detergent? Not like White Diamonds or your grandma's tomato bisque or wet pavement after the first rain in summer, but like stupid soap and stupid fabric and I bet you're… » 5/07/13 6:10pm 5/07/13 6:10pm