It’s difficult to really get your head around a moment in time that’s not your own. Even with a deep knowledge of the dry facts and figures of history, and even with a period as recent as the 1970s. Fortunately, we have the Fall/Winter 1977 edition of the JC Penney catalog, which really conveys the experience.
Spring has sprung! And where else do we turn for stylish warm-weather duds than the faded, stained pages of this 1972 Sears catalog? Polyester, nylon and "qiana," after the jump!