Thinx Underwear and the MTA May Have Called a Truce Over the Word 'Period'

Earlier this week, the “period-proof” panties company Thinx and New York City’s Metropolitan Transit Authority seemed to be at odds over the use of the word “period” in some new subway ads. Now the MTA has retreated a bit—the flailing corporation just takes forever to make decisions.
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'Period' Is Too Much for Subway Ads, Says MTA, But Cleavage-Heavy Implant Ads Are A-OK

New York City has rules for their subway ads, which can’t look too racy. And a set of new ads by Thinx, a company peddling knickers for women who’d like the option of forgoing pads and tampons during menstruation, have proven to be just too much for NYC’s (inconsistently) prim sensibilities. »10/21/15 6:50pm10/21/15 6:50pm

You Don’t ‘Need’ to Have a Period At All if You Don’t Wanna

In the ever-wonderful discussion of menstrual politics—shaming vs. celebrating, managing vs. letting it all hang out—bowing out altogether from the period experience often gets short shrift. It shouldn’t, as not having your period at all is an increasingly viable option. But as periods become optional, their symbolic… »9/11/15 11:05am9/11/15 11:05am

Do You Get Embarrassed If Someone Sees You Holding a Tampon?

I still remember the first time I learned that pads were embarrassing. In sixth grade, the ringleader girl of the cool kids brought pads to school to show to select other girls in the coat closet. Then one day en route, she dropped one in full view of the class. A boy spotted it, howled in laughter, and soon everyone… »6/04/15 12:10pm6/04/15 12:10pm

The Best Time I Left a Used Tampon in a Dude’s Shower 

Though it’s hard to predict which of your antics will prove to be long-lasting in memory, some stories just follow you around. And some of these stories are easier to bet on than others in terms of longevity, such as: if you leave a used tampon in a dude’s shower when you’re 15, chances are that word is going to get… »5/04/15 12:20pm5/04/15 12:20pm

Social Anxiety: A Tried-and-True Strategy for Selling Pads Since 1950

As we've covered before, Kotex were launched onto the American market in the early 20s with callbacks to World War I. A few decades later, they were taking a more conventional approach: needling at your social anxieties. Girls in the know get Kotex; girls without a fucking clue about how to act use some other brand! »3/23/15 7:45pm3/23/15 7:45pm