On Monday, IHOP (formerly known as The International House of Pancakes) unveiled, writes Adweek, “a new logo for the emoticon era.” The only significant change in its updated design was the addition of a mouth under the “op.” That newly created smiley face—according to Kirk Thompson, IHOP’s VP of Marketing—represents…
Yahoo, a $10 billion company with a hideous logo, had not changed said logo in 18 years. So when CEO Marissa Meyer and a design team set about the task of coming up with a new logo, they had a lot of requirements.
If you dislike the idea of the Olympics being represented by logo that looks like a puzzle some mischievous housecat has broken into pieces, then you probably didn't like the London 2012 logo. The great thing about the Olympics, however, is that every four years, new graphic design teams and ad agencies have the…
As the Republicans decide who will represent their party in the upcoming election and President Obama campaigns for a second term, the public is hearing a lot of speeches and political sound bites. But what about the campaign logos emblazoned on podiums, social media pages, and Web sites? What do the candidates'…
This gallery of women laughing at their salads illustrates how bizarrely common the image is, especially in advertising and news aimed at women. But what's behind this, and other disturbingly popular lady-images?
Starbucks has changed its logo to feature a close up on the Siren, alone, without any lettering. She's a creature who doesn't need to explain herself!
Even if you've never purchased the abortion pill Mifeprex, you've seen the logo. Everywhere from yoga studios to charity events, the silhouette of a dancing woman has become the marker of a product designed for women.
In an image-based essay, artist Shana Moulton collects logos from women's health, beauty, and support groups. Here finding: logos for lady groups feature mainly "Squiggles, Trees, Ribbons and Spirals" and other shapes that reinforce gender stereotypes.
