Jeans have gone from from workwear, to rebelwear, to wear-anywhere. They are the universal empty point around which a wardrobe is calibrated. And while they are manufactured in more sizes, styles, and washes than ever before, jeans shopping is hell.
Jeans have gone from from workwear, to rebelwear, to wear-anywhere. They are the universal empty point around which a wardrobe is calibrated. And while they are manufactured in more sizes, styles, and washes than ever before, jeans shopping is hell.
A South African ad, featuring a James Dean-lookalike living a "long and wholesome life," is being hailed as an instant classic. The short video—created for an investment agency—ends with the line: "Given more time, imagine the possibilities." [Guardian]