Beastie Boys Let GoldieBlox Keep Their Toys, For a Price

GoldieBlox and the Beastie Boys have ended their legal dispute over copyright infringement with a secret settlement. The financial sum has not been disclosed, but I'm assuming GoldieBlox has to pay the Beasties and promise not to sample their work again. Here’s hoping the start-up toy company can withstand this blow… » 3/18/14 12:00pm 3/18/14 12:00pm

GoldieBlox Means Well But Doesn't Live Up to the Hype

GoldieBlox has inspired much enthusiasm among adults. The concept—disrupt the pink aisle! provide girls with an alternative to princess-mania!—is the stuff TED talks and viral videos are made of. But are the toys actually any good? Those videos aren't just a P.S.A. campaign—they're advertisements. And there, the… » 2/11/14 3:20pm 2/11/14 3:20pm

Beastie Boys to Girls: Get Your Own Damn Song

The Beastie Boys are threatening to sue GoldieBlox because the toy company used a parody of the Beastie Boys' song Girls in their awesome video showing little girls using an enormous Rube Goldberg contraption to turn off a shitty princess TV ad. Along with Universal Music, the Beastie Boys sent a letter to GoldieBlox… » 11/24/13 11:30pm 11/24/13 11:30pm

Watch a Hoard of Fierce Little Girls Riot for Better Toys

Last year, Stanford engineering student Debbie Sterling founded GoldieBlox, a construction toy meant to "prove to the world that engineering for girls is a mainstream concept." The company strives to encourage little girls to remain interested in engineering by engaging them in story-oriented building (the way boys… » 7/08/13 7:45pm 7/08/13 7:45pm