Goop is hip and current and with it. They will soon be sending out lifestyle advice via Snapchat to weed-smoking teenagers everywhere.

In an economy where the idea of a woman is often more commercially appealing than the actual presence of one, it is seemingly a natural development that the White Girl brand is now run by a group of men.

Most of the attention paid to Playboy Enterprises, Inc. over the years has revolved around a few things: the persona of Hugh Hefner, the mansion he lives in, and the magazine he founded. But there’s one thing that makes those parts, if not thrive, then survive, and it’s remarkably simple: the bunny ears logo…

Today is National Coffee Day, because for-profit organizations that sell coffee keep telling us so. The exact details of how National Coffee Day began are shaky, (because I didn’t look and it doesn’t matter) but I assume that Starbucks and a bunch of coffee manufacturers got together and decided that, dammit, it’s…

When was the last time Coca-Cola did anything nice for you?

Clinique is hoping to transform its significance among the “millennial” set from the crusty old moisturizer your mom let you play with as a kid to products you might actually buy. And who better to convince us to open our sustainably-sourced wallets than Queen Millennial herself, Tavi Gevinson?

Same-sex marriage is now legal in the United States, and brands have been losing their minds. Their excitement—much of which has been flooding my Twitter timeline all day—is more than understandable, but it really makes you wonder what the internet would have looked like had the Supreme Court decided against marriage…

On Monday, IHOP (formerly known as The International House of Pancakes) unveiled, writes Adweek, “a new logo for the emoticon era.” The only significant change in its updated design was the addition of a mouth under the “op.” That newly created smiley face—according to Kirk Thompson, IHOP’s VP of Marketing—represents…

The intense frenzy surrounding the new, blink-and-you-missed-it-because-the-girls-have-been-lined-up-since-dawn Lilly Pulitzer diffusion line at Target has caused many people to wonder: How can such a vibrant, rabid market (and after-market) exist for such phenomenally boring and showily tasteless shift dresses?

There are a great number of awful things on Facebook, so I wonder if you've managed to see the most awful thing? It is an ad. It shows a beautiful young Asian woman bookended by beautiful white, blonde women, and they are all cozy together on a couch, each in her own unique pair of Punjammies. The copy reads: Created…

Whoever is running Velveeta's social media accounts is going hard after the stoner millenial demographic lately. And it's fantastic.