Today in Bratz news: Producer Avi Arad tells MTV the Bratz are "X-Men for girls — it's just that their superpowers are singing, fashion, soccer and cheerleading." He left out "getting their periods and talking on the phone," but clearly he's...
On Wednesday, a federal judge ruled that Mattel is the legal owner of the wildly popular Bratz dolls, which are manufactured by Mattel's main rival, MGA Entertainment. The ruling comes from a previous ruling this year when a jury found that the...
For some reason (It's the money, stupid! -Ed) Hollywood has decided that making a movie based on the ever-popular and increasingly-sickening Bratz dolls is a good idea. Coming this August from Lionsgate is Bratz: The Movie, a live-action (comedy?...
When MGA Entertainment launched Bratz dolls onto the toy market six years ago, the dolls' huge bobble heads, giant anime eyes, pouty lips and tacky-wacky fashion choices made them instantly popular and instantly controversial. Earlier this year,...
Full disclosure: I am kind of fond of the Bratz. I once made a career chronicling Mattel's desperate attempts to compete with them and whichever southern Chinese children Bratz manufacturer MGA Entertainment finds to sew their little belts and...
In a focus group conducted in the UK by toy manufacturer Martin Yaffe, children were invited to play with what are expected to be this year's popular Christmas toys. Seven out of 10 girls chose to play with toys "designed for boys." The girls...
Maybe you heard? Bratz: The Movie is opening this week. Both the Washington Post and the Philadelphia Inquirer have profiles on the stars of the film today. One of the young actresses tells the reporter from the Post, "I didn't know anything about...
We all sort of agree that Bratz dolls are a wee bit skanky. Guess what? There's an antidote to the fishnet-wearin', pouty-puckered little wenches, thank the Lord. No, really. Thank Him! Because instead of playing with mini-skirted, ethnically...