"Deshmukh" was sitting around drinking with a group of his friends talking about women and sex, when someone remarked that there were no "really hot" Indian porn stars. And thus, Savita Bhabhi was born.

Savita Bhabhi is not an ordinary porn star. Pornography is illegal in India, but Savita has developed quite an online following. Deshmukh, the site administrator for SavitaBhabhi.com, tells GlobalPost that the site gets 60 million unique visitors every month, 70% of which are from India. Savita is available in 10 different Indian languages, including English, and, as such, Savita has become somewhat of an internet sensation, even though she's only a cartoon.

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Savita's adventures are published online in comic book format. The story lines are generally based on reader fantasies, which fans send into Deshmukh, who turns their brief plot sketches into detailed encounters. One of the "fairly believable" stories features Savita meeting and seducing a door-to-door bra salesman (?) who visits her with a too small, lacy red bra. This type of sexual aggression is one of the key features of the Savita comics. In the interview with GlobalPost, Deshmukh says:

One of the reasons for creating SB was to also portray that Indian women have sexual desires too. India is a country which is still sexually repressed and I feel that for it to break the shackles, it is the women of India who are going to have to come out first. We are already seeing that in a way, and hopefully SB will do her bit to help in this revolution.

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Deshmukh sees Savita as the Indian version of a MILF. (This is also apparent in her name: Bhabhi means sister-in-law, which means something slightly different in Indian culture.) Deshmukh explains,

Bhabhi is the Indian version of a MILF. Though in literal terms it means your "brother's wife" - that is not the meaning here. For an Indian youngster his first fantasy is normally the newly married hot woman in the neighborhood who is referred to as a hot Bhabhi. Hence it seemed only natural that our hot heroine whom the entire neighborhood lusts after be called Savita Bhabhi.

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However, despite Savita's sexual power, sociologist Sanjay Srivastava argues that she essentially plays into the mixed feelings of attraction and repulsion that surround female sexuality. "It plays upon a well-established male anxiety and desire - wanting and being scared of the modern woman," he said. "It's good to have a modern woman as a girlfriend, but [as the serial cuckolding of Savi's husband illustrates] it's dangerous to have her as a wife."

Porn Comes To India - As A Cartoon [Newser]
Meet India's First Porn Star [GlobalPost]
An Interview With The Secret Creator Of Savita Bhabhi [GlobalPost]
Savita Bhabhi [Official Website]