MADRID, SPAIN - JANUARY 02: Semi-nude shoppers queue for free clothes during a promotion by a Spanish clothes outlet on January 2, 2012 in Madrid, Spain. The first one hundred semi-nude shoppers were alllowed free clothes on the first day of January sales. (Photo by Denis Doyle/Getty Images)
They did this for a Lululemon store opening in Kingston, Ontario when I was in university. It was a big scandal (and the last time they did it, I believe) mostly because the store opening was in December and the students (it was pretty much all university students) spent a good part of the night before on the sidewalk in their underwear and jackets.
I am thankful that I have the means to buy the clothing that I want, but I would imagine that the people waiting, naked, for clothes are probably folks who can afford to buy it themselves.