Prada is going public on the stock market. It's been saying it's going to go public for millions of years now but they're Italian so they just got around to actually filing the papers. What does this mean? Invariably, more Prada shit. A "Miu Miu Lite" bridge line like Polo sorta. A concerted effort to devise an accessory that could be dubbed the next mini-backpack. Licensing deals in like 97 categories and 82 countries. Goldmanesque bonuses. Then, a watering-down of the brand; markdowns, the loss of Anna-legiance and the erosion of profit margins; shareholder mutiny, layoffs, a new management team vowing to restore Prada to greatness or maybe just a joint venture with Target... [WWD]