Pharrell Wears Headdress For Elle UK, Critics Are Not 'Happy'

Illustration for article titled Pharrell Wears Headdress For Elle UK, Critics Are Not 'Happy'

Pharrell is on the cover of Elle UK wearing — sigh — a headdress as a fashion-prop.


According to both the Indian Country Today Media Network and the Highlight Press, the promotional copy on originally read, "We persuaded ELLE Style Award winner Pharrell to trade his Vivienne Westwood mountie hat for a native American feather headdress in his best ever shoot." Oh! Did you!! Trading a hat for a sacred item in a fashion context, okay. I wonder if anyone's ever tried that before?

That little bit about "convincing Pharrell" to "trade" Vivienne Westwood for a headdress has since been removed, likely as an act of minor damage control because many commenters were (very understandably) not happy with the disrespectful decision to turn a significant piece of indigenous culture into a fun lil' Fashion Prop, on par with that goofy giant hat that Pharrell wears everywhere.

In response, people are taking to Pharrell's Facebook page to express their disgust and disappointment with this choice; they're also using the #NOThappy hashtag. [ICTMN]


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Rebecca "Burt" Rose

"Pharrell Wears Headdress"

Oh shit, I give up y'all.