In order to make its line of trucks more "female-friendly", General Motors takes its truck designers to offsite events in which the male engineers accessorize with fake nails, heels and handbags in order to better understand what women want in a car, reports Feministing. "One guy on each team had to be Mr. Mom," says GM vehicle line director Mary Sipes. "We dressed him in a garbage bag to simulate a tight skirt. We gave him rubber gloves with press on nails, a purse, a baby and a baby stroller and some chores like loading groceries." [Feministing]


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