The profile of boxer Keisher McLeod-Wells in the New York Times today includes details about her persona as "the Boxing Diva" — she likes Gucci anything, pink Juicy Couture knee-socks, Prada platform heels, Tory Burch tops and Bulgari eyeglasses. But some of the facts from the piece are plain-old depressing:

"There are many talented female boxers, but a lot of times, you need to have a gimmick," says McLeod-Wells. Talent is not enough? Sad. And when it comes to getting paid for a championship, it's "Maybe $8,000, $10,000," Ms. McLeod-Wells says. "It's pennies compared to a man." Sad.


Even sadder?

Last month, she traveled to Chiapas, Mexico, for six weeks to tape "Todas Contra México," a reality show for Mexican television about female boxers in the vein of NBC's recent show "The Contender."


That's right! In Mexico, lady boxers have their own TV show. Americans have no such love for the females who fight — unless they're "real" housewives.

Smile When You Call Her a Diva [New York Times]
Related: Fire The Boxing Diva [Official Site]
FireTheBoxingDiva's Channel (Keisher McLeod-Wells videos) [YouTube]

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Not to say women's boxing doesn't have it's problems getting noticed but I'd challenge anyone to name even one person from men's Super-flyweight division (same as McLeod-Wells) off the top of their head. I looked through IBO's top 100 and haven't heard of anyone. I looked at the list of former champions and only recognize one name, Johnny Tapia. I guess what I'm asking is exactly how could you tell if women's boxing is making headway towards being as popular as men's boxing when I don't recognize anyone from an entire division of men's boxing, and I enjoy watching boxing.