Coca-Cola Thinks Voicemail Is Useless, Kills It

Illustration for article titled Coca-Cola Thinks Voicemail Is Useless, Kills It

For many people in America, voicemail is useless. Coca-Cola decided to go ahead and let that cool feature go gently into the good night by eradicating its voicemail option on landlines at the company's headquarters in Atlanta. "Nooooooo!" screamed one employee.

Apparently, Coca-Cola doesn't see the value in hearing a "human" "voice" anymore and thinks it requires too much effort. Businessweek reports:

The decision to kill voicemail was made "to simplify the way we work and increase productivity," according to an internal memo obtained by Bloomberg's Duane D. Stanford.

Coca-Cola considers texting and emailing more efficient means of communication than voicemail, which requires recipients to manually click through recorded messages on a phone and listen to them, transcribe important information, and delete them.

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As we all know, manual labor is overrated. I've found voicemail to be pretty meaningless in the past few years TBH, outside of messages left by doctors and mom. According to my studies, most voicemails go unchecked.

Still, a good voicemail is a great thing. Reading this piece by Gizmodo's Leslie Horn got me all choked up and wishing I'd saved some of those awkward, old recordings as relics.

Businessweek says "many employees were upset about the change, which will save the company about $100,000." Now they can just text each other "WYD" and go from there.

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DISCUSSION

mdyoganerd
Yoga Nerd, Maybe Dead

My mom had a vessel in her brain hemorrhage about 10 years ago, and for 3 months, she was in a neuro ICU and couldn't speak and we thought she was going to die. She didn't, and I thank God for that every day.

Still, I listened to the 2 voicemails she had left me the day before her aneurysm burst over and over and over again, just to hear her voice. I would call her number just to listen to her prompt on her voicemail. It took me 2 years to delete ANY of her voicemails after that because I was so worried it would happen again.

So yeah, long live voicemail.