Today marks the five year anniversary of the military operation that led to terrorist leader Osama Bin Laden’s death. To honor the occasion, the Central Intelligence Agency spent the day “live-tweeting” the raid that took place on May 1, 2011.

As ABC News reports, “the CIA twitter account said the step-by-step tweets would represent the raid at Bin Laden’s Abbottabad, Pakistan compound ‘as if it were happening today.’”

The results were eerie, especially the following two tweets:

Responses to the CIA’s live-tweeting event varied. Some were enthusiastic and enjoyed the play-by-play.

Other reactions, however, ranged from disapproval to bafflement to disgust.

However necessary it may have been, it seems both bizarre and extremely tone deaf to retroactively live-tweet a brutal military mission as if it were a football game. It might be time to rethink your social media brand, C.I.A.


Top Image via Getty. Screengrabs via Twitter.

Click here to view this kinja-labs.com embed.