"At the world's largest store, it is prodigious, furious and cash only." So says this December, 1948 article on Macy's Christmas season, "a kind of retailing blitz."

Pictured, "Jane Pickens leads 9,000 Macy's employees in 'Jingle Bells' during giant rally designed to whip up fever of salesmanship for Christmas rush." Miracle on 34th Street, indeed! [ModernMechanix]