Jon Snow aka Game of Thrones star Kit Harington is the new face of Jimmy Choo for men.


Shot by Peter Lindbergh, the photos feature Harington lounging around wearing fancy shoes and staring into your soul with his piercing eyes that reveal a troubled soul you just know you can heal.

Harington is also the face of Jimmy Choo's Man cologne. According to E Online the pictures will start appearing in the September issue of fashion mags.

Here is a commercial to watch so you can study more about the importance of men's footwear. Yeah. That's what it's all about. Research.

Images via Jimmy Choo.