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New York, 3:47 PM
Mon Dec 21
44 posts in the last 24 hours

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  • posts about #sexistadvertising more →

    Axe Schedules A Month Of Hook Ups At A Women's Dorm

    American Apparel Now Sponsoring Bloggers & Porn Stars (NSFW)
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    Dsmvwl  Admin  Promote to frontpage Approve user Ban user ×
    Image of Pizza!Pizza!Pizza! Pizza!Pizza!Pizza!
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    'Sure it's a little bit sexist, but at least it's creative!'


    Oh fuck naw.


    Shame, too, because some of their campaigns are cute. But promoting something to young guys without making girls sex objects - that's just too much to ask.

     Reply
    Pizza!Pizza!Pizza! was starred Pizza!Pizza!Pizza! was unstarred
    Image of Lymed Lymed
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    The women in the ad are outside their windows because they need to get away from the smell of Axe.
     Reply
    Lymed was starred Lymed was unstarred
    Image of MizJenkins MizJenkins
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    There's a "C U Next Tuesday" joke in here somewhere...
     Reply
    MizJenkins was starred MizJenkins was unstarred
    Image of ellaesther ellaesther
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    The underlying assumption being, of course, that since this is your approach to females, you'd best keep moving on every day, because today's female won't want to talk to you tomorrow, much less fuck you today.
     Reply
    ellaesther was starred ellaesther was unstarred
    Image of andBegorrah andBegorrah
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    But that one floor out of every four is just bitchy and bloated, man.
     Reply
    andBegorrah was starred andBegorrah was unstarred
    Image of angelheadedhipster angelheadedhipster
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    I really hope there's a random block of men's dorms in there somewhere. Everyone knows the third week of the month is officially "bi-curious" week for the average Axe user.
     Reply
    angelheadedhipster was starred angelheadedhipster was unstarred
    Image of kate79 kate79
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    I was at my parent's house last weekend, and while in the restroom I discovered that my 70 year old father wears Axe. How's that for sexy!
     Reply
    kate79 was starred kate79 was unstarred
    Image of formergr formergr
    06/01/09

    @kate79: My 69 year old father does too!!
     Reply
    formergr was starred formergr was unstarred
    Image of Sugarshock Sugarshock
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    I'm more upset with the Neatorama commentary, I think.

    "Sure it's a little bit sexist, but at least it's creative!.

    Hey Neatorama, fuck you. It's not nearly as funny when you're the one reduced to an object.
     Reply
    Sugarshock was starred Sugarshock was unstarred
    Image of Khrushchev Khrushchev
    06/01/09

    @Sugarshock: Are we giving points for creative sexism now? I guess I can appreciate the intellectual leap this has taken from "Make me a sandwich!"
     Reply
    Khrushchev was starred Khrushchev was unstarred
    Image of counterclockwise's using her promoting-power for good counterclockwise's using her promoting-power for good
    06/01/09

    @Sugarshock: And it's not even very creative. It's basically a calender with girls in/on it. Which has been done before.

    Ah, I'm pissy today, maybe I'm wrong, but fuck you AXE. Fuck you.
     Reply
    counterclockwise's using her promoting-power for good was starred counterclockwise's using her promoting-power for good was unstarred
    Image of hortense hortense
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    Awesome. Now let's go cover the boys dorm with a giant ad for douches.
     Reply
    hortense was starred hortense was unstarred
    Image of casi nadie casi nadie
    06/01/09

    @hortense: I would actually suggest another calendar, but with a different, withering, manliness threatening insult written on each window permanently. A gigantic "Don't flatter yourself" to the male 18-24 demographic.
     Reply
    casi nadie was starred casi nadie was unstarred
    Image of DinaRonson : Elizabeth Cady Stanton DinaRonson : Elizabeth Cady Stanton
    06/01/09

    @hortense: Same calendar, meet an asshat a day.
     Reply
    DinaRonson : Elizabeth Cady Stanton was starred DinaRonson : Elizabeth Cady Stanton was unstarred
    Image of RisaPlata RisaPlata
    06/01/09

    @hortense: I'm trying to think of an ad campaign that would similarly offend men. At the moment, the best I can come up with is a grid of which restaurant each of these guys can take you to. But that could be just as offensive to women.


    Or a bunch of horrible things printed above each window.
    "Calls you Mommy in bed"
    "Doesn't wash his underwear"
    "Will text all through dinner"


    But I'm not sure how that could be used to sell women anything.

     Reply
    RisaPlata was starred RisaPlata was unstarred
    Image of morninggloria morninggloria
    06/01/09

    @RisaPlata: A dating site for the bi-curious young woman?
     Reply
    morninggloria was starred morninggloria was unstarred
    Image of alouette alouette
    06/01/09

    @morninggloria: Ha! Or vibrators.
     Reply
    alouette was starred alouette was unstarred
    Image of MizJenkins MizJenkins
    06/01/09

    @alouette: Now THAT would be awesome.
     Reply
    MizJenkins was starred MizJenkins was unstarred
    Image of MarissaExplainsItAll MarissaExplainsItAll
    06/01/09

    @hortense: Douches can never clean the stench Axe outpours
     Reply
    MarissaExplainsItAll was starred MarissaExplainsItAll was unstarred
    Image of lalaland13 lalaland13
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    Why do they want to meet us, though? I mean, we just karate chop you and, once we disable you, start washing your hair and lecturing you. We're pretty conniving.
     Reply
    lalaland13 was starred lalaland13 was unstarred
    Image of morninggloria morninggloria
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    This week, the world is giving women the middle finger. Well, fuck you right back.
     Reply
    morninggloria was starred morninggloria was unstarred
    Image of BabyJane BabyJane
    06/01/09

    @morninggloria: It's making me want to spray Axe in someone's eyes.
     Reply
    BabyJane was starred BabyJane was unstarred
    Image of alouette alouette
    06/01/09

    @BabyJane: We can put this on the ad agency building and make it an Axe-macing "calendar"?
     Reply
    alouette was starred alouette was unstarred
    Image of BabyJane BabyJane
    06/01/09

    @alouette: That sounds like a plan.
     Reply
    BabyJane was starred BabyJane was unstarred
    Image of haguenite haguenite
    06/01/09

    @morninggloria: Can we do the fuck you this way?




    It's more fun like that!

     Reply
    haguenite was starred haguenite was unstarred
    Image of Don't Get It Twisted (don't take mah starhhh!) Don't Get It Twisted (don't take mah starhhh!)
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    Today, I was looked at as just another quota to meet by a company that markets stinky body spray. FML.
     Reply
    Don't Get It Twisted (don't take mah starhhh!) was starred Don't Get It Twisted (don't take mah starhhh!) was unstarred
    Image of vamusical vamusical
    06/01/09

    @Don't Get It Twisted: Today, a company that sells stinky spray to men tried to get in their good graces by degrading young women. MLIA.
     Reply
    vamusical was starred vamusical was unstarred
    Image of Abra Abra
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    I'm sure they asked the permission of all the women first, right?
     Reply
    Abra was starred Abra was unstarred
    Image of IBleedGlitter: The High Priestess of Tinsel IBleedGlitter: The High Priestess of Tinsel
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    Just when I think Axe commercials have gotten as idiotic as they possible can. Way to out-do yourself Axe!
     Reply
    IBleedGlitter: The High Priestess of Tinsel was starred IBleedGlitter: The High Priestess of Tinsel was unstarred
    Image of rei m lira rei m lira
    06/01/09

    In reply to Axe Schedules A Month Of Hook Ups At A Women's Dorm
    What I wouldn't give for a chance to deface this.
     Reply
    rei m lira was starred rei m lira was unstarred
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