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Scents

something stinks

How Do You Describe Something You Can't See, Feel, or Hear?

So there's a story by Jim Lewis on Slate about perfume. Not just about perfume, though — about writing about perfume. The story is linked to a book called Perfumes: The Guide, by husband and wife team Luca Turin and Tania Sanchez. I used to write about music, which I always thought was really tough; somehow the vocabulary ("upbeat, sing-along, power-pop" or "the songs meandered, looped, tinkled out or built to a dramatic orchestral crescendo") always seemed forced and limited. But describing a scent seems even more challenging. Lewis points out that the words perfumers use: amber, citrus, floral — are pretty vague. But! Luca Turin describes Fracas thusly: "A friend once explained to me how Ferrari achieves that gorgeous red: first paint the car silver, then six coats of red, then a coat of transparent pink varnish..." Can you smell it? Glossy, bright and sharp.
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