Want free jeans? Don't mind handing a corporation access to your personal data and real-time location? Gap will give away 10,000 pairs of jeans to Facebook fans who "check in" to its stores on an as-yet-unannounced datetomorrow. [Fashionista]
The mystery man Gisele Bündchen was seen canoodling with at a Paris Vogue party is believed to be a New York art dealer — and ex-boyfriend of Bündchen's fellow Brazilian model Ana Beatriz Barros — named Helly Nahmad. Ahem. [Racked]
Essence editor Angela Burt Murray says the uproar about the hiring of Elianna Placas, a white woman, as fashion director is baseless. Placas, a frequent freelancer, was chosen for "her creativity, vision, [and] the positive reader response to her work."
The Danish model Freja Beha Erichsen is having quite the summer. Her androgynous good looks have graced the covers of French, Italian, and British Vogue in quick succession, Karl Lagerfeld loves her, and her Balenciaga campaign just came out. Read…7/23/10 3:00pm 7/23/10 3:00pm
Jessica Alba was so impressed by the 40-foot-tall lion at the Chanel show that she kept taking pictures of it. Anna Mouglalis said, "I feel like I'm inAlice in Wonderland!" Meanwhile, Beirut is "where it's all happening right now." [WWD]