Oprah's Oprahtastic TV Channel Has Launched, Finally

The Oprah Winfrey Network was born today! Now you can watch as many shows about Oprah, Oprah's celebrity-friends, self-improvement philosophers, love bowls, and Miracle Detectives as you want. Will people tune in and "OWN it," lol, or ignore it? » 1/01/11 11:00am 1/01/11 11:00am

Living Oprah

This past weekend, our own Jessica Grose explored » 8/18/08 3:30pm 8/18/08 3:30pm (!) the world of consumer brand dedication with blogger Robyn Okrant. Though Okrant seems aware of the absurdity of her experiment, she does eventually fall prey to the seductive world of O's special type of branding. Okrant's husband observes that she has started to…