The old Tootsie-Roll Pop ads are the best. "How many licks does it take to get to the center of a tootsie roll pop? Well, let's find out: A-one! A-two-oo! A-three. *CHOMP* A-three."

I also know the entire Tootsie Roll jingle by heart.

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As someone who's currently rehearsing Mozart's Requiem I know have Agnus Dei stuck in my head. This is not bad though since it may be my favorite Requiem.

Also, now I would like to watch Amadeus.

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Also, the only thing nostalgia has led me to buy is Old School Nintendo games which are now available for the Wii (because let's face it, those are just FUN).

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"Hey there, kids, won't you check it out? It's a super awesome breakfast and there is no doubt! You can eat it fast, you can eat it slow! It's super rad and tastes like Super Mario!"

I just made that up, but you get the idea.

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But what it boils down to is that they don't have to fork out extra money for anything that goes along with a new campaign: photo shoots, talent, extensive production, editing, creative, etc.

They can tell them, "Pick up the Tootsie Roll owl and run him in this, this, and this spot."

It makes people go, "Awwww, I remember that commercial!" and subsequently pick up 3 or 4 Tootsie pops next time they run into the corner store.

I do have to say, though, that I like the Pepsi washed-out, one-word billboards. "SOWEET!" is my fav. :-)

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