• Marisa Miller has earned the most coveted position of all the Victoria's Secret runway girls: Wearer Of The Diamond-Studded Bra. Her equipment costs $3 million. "It's surprisingly comfortable," says Miller. Sure looks it. [People]

• Sir Paul Smith would love it "if fashion shows died out completely." The 63-year-old British designer explains, shows are "pure, self-indulgent theatre. How many girls were there this year in horns or neck braces with bare breasts? It wouldn't matter if they didn't take it all so seriously, but the fashion world is a dangerous, superficial and fickle place." [Telegraph]
• Although the press sometimes jumps all over Anna Wintour for repeating her outfits, it's something she does all the time, and will continue to do, because who wears clothes once, for God's sake? "I usually wear the same dress twenty times. I think it's always fun to have something new, but it doesn't mean that everything you already have in your closet has to be thrown out, you know? Recycle." [The Cut]
• The USAToday and W did the hard work of "parsing" Amelia Earhart's style. You know her, she's that woman famous for...wearing pants. [USAToday]
• Donatella Versace tells a Vogue reader who says she would buy clothes in larger sizes, if Versace made them, that "I certainly wouldn't want to do a plus-size line, as I have no problem with women of any size wearing my clothes. I guess some styles lend themselves to being scaled up, while some others just don't work." Versace's own daughter, Allegra, has struggled with anorexia. [Style.com]
• Donatella hosted a party for the Whitney, and a lot of celebrities came. (Since when are Lindsay Lohan and Taylor Momsen "just-wanna-have-fun blondes"?) Also in attendance at what was, you know, an art benefit were Chuck Close and Ellsworth Kelly. [Style.com]
• Meanwhile, that equally tanned and fashionable Italian female, Gucci creative director Frida Giannini, is headed to Yonkers today to cut the ribbon with Mary J. Blige on something called the Mary J. Blige Center for Women. [P6]
• Somebody should tell Mark Ronson that what he has designed for Gucci is not in fact a sneaker, but a boat shoe. The eyelets give it away. [Hypebeast]
• Karl Lagerfeld is heading to Argentina. Lest you think it's to enjoy some steak and a nice Malbec, know this: "I only go to places if I have a professional reason. I'm not a tourist." He'll be shooting Freja Beha Erichsen, Baptiste GIabiconi, and Claudia Schiffer in the next Chanel campaign — what, no Lara Stone? — and researching a book about Argentine architecture. [WWD]
• London Fog's holiday ad campaign features Tony Parker and Eva Longoria. There's got to be a Mad Men joke here somewhere. [People]
• Meanwhile, John Galliano himself has revealed that the spring Dior campaign will star Karlie Kloss. [WWD]
• Grace Kelly and Cartier are each getting stars on the Walk of Style on Rodeo Drive in Los Angeles. [HoustonChronicle]
• Angelina Jolie is apparently in talks with Ridley Scott to star in a film about the 1995 murder of Maurizio Gucci. [Variety]
• Tom Ford, the man Maurizio had hired to revitalize the brand, says he will do women's wear again. Just as soon as he can get financing. [WWD]
• The Times' Critical Shopper, Cintra Wilson, went to Ann Taylor. She didn't expect to like it, but then: "Clothing companies, when they panic, tend to go rococo. They get flashier, busier and more disposable by slapping on bigger logos and more useless bows and frippery. Ann Taylor must be commended for choosing less clutter and better details that aren't always: the finished seams inside a little faille opera jacket; the velvet ribbon inside the waist of a peplum coat; the Italian three-season wool." [NYTimes]
• Iconix Brand Group, the company behind everything from Candie's to Badgley Mischka, has been fined $250,000 by the Federal Trade Commission for violating certain provisions of the Children's Online Privacy Protection Act when it collected information during some of its promotions last year. [Crain's]
• Burberry is suing the U.K.-based pet supply store Pets At Home for using a checked fabric the company says is too similar to its own. Pets At Home, which has 250 stores, has pulled the offending products, but the dispute is ongoing. Burberry creative director Christopher Bailey told the New Yorker earlier this year about suing a pet store that advertised a dog cushion "in the famous Burberry check." [Guardian]
• Maybe the answer is that Burberry should make like Mulberry, and do its own line of pet clothes. [FWD]
• More details about the city's planned fashion incubator in the garment district have emerged: New York will subsidize 12 slots in a 10,000 sq. ft. space, reducing the rent from $2,900 to $1,500 a month. The designers, who are being selected right now, will also have access to mentoring and support from the Council of Fashion Designers of America. It's not for students fresh out of school: every designer must have already been in business for at least a year, and employ a staff (even if that staff is volunteer). What a wonderful use for a vacant showroom floor. [NYTimes]
  
• Australian denim brand Ksubi is going to do a lower-priced line with the department store David Jones. And possibly another one with Topshop. [Sassybella]
• Anhropologie is extending its reach across the Atlantic. Its first European store opens on Friday in London. [WWD]

• The return of Mad Men is a mere 37 days away, and the AMC show has struck a deal with Banana Republic:

The retailer will be selling a line inspired by the suits worn by the gentlemen of Sterling Cooper. (The show has also partnered with Clorox, so look for cheeky collar-bleaching spots.) [Vulture, NY Times]

• It's riveting to watch one of Chanel's couture looks being made. Whatever one thinks of the design, the craft of couture is magic. The concentration in the atelier flou's eyes as she makes the toile is an inspiration. [The Cut]
• David Lauren thinks now is as good a time as any for Ralph Lauren to launch a watch division selling $10,000-$80,000 timepieces. Marie Claire will probably still advertise them. [WWD]
• That gorgeous nude-and-black dress Emma Watson wore on David Letterman's show on Tuesday night to promote her movie was by Christopher Kane. [Grazia]
• Come this September, you'll be seeing Justin Timberlake starring in ads for two simultaneously developed and released Givenchy scents, called Play and Play Intense. [WWD]
• Accessories designer Tarina Tarantino marked the 70th anniversary of The Wizard of Oz with an Oz-themed collection — and by shooting Kelly Osborne and Debi Mazar as Glenda the Good Witch and the Wicked Witch of the West, respectively. [CBS]
• Couture week closed yesterday, which motivated the Daily to reflect on those comrades who were missing. Anna Wintour, who has never missed the couture collections before, wasn't there. Nor was her counterpart at British Vogue, Alexandra Shulman, or T magazine's Stefano Tonchi. Celebs down for the count included frequent couture customer Dita von Teese. [FWD]
• Another fashion mystery: Why has Peter Copping's first collection for Nina Ricci, Resort 2010, been delayed by one month and counting? Time's Kate Betts hasn't seen the collection, but says "an extremely reliable Parisian source" says it's "great." Copping, formerly Marc Jacobs' right-hand-man at Louis Vuitton, replaced Olivier Theyskens in the middle of his contract earlier this year. [Fashionologie]
• Fendi is "taking a break" from producing a men's wear collection. The 84-year-old Italian company is hoping to be back in the men's game by next season. [WWD]
• Do you ever question the entire nature of fashion week? The tug-and-pull of the trade/consumer focus? The fact that retailers have come to expect new deliveries monthly, not semi-annually? Do you ponder the impact of nonetheless timing the ready-to-wear collections twice per year, and the effects of having pictures of next season's clothing available instantly online months out from production? If so, you're probably a designer, and the CFDA wants to hear from you this July 28, at a townhall meeting that promises to put up for discussion everything about fashion week. What with MAC looking to produce competing shows at Milk Studios, and the coming change in venue from Bryant Park to Lincoln Center, the talk — moderated by Diane von Furstenberg — is timely. [WWD]
• Alexander Wang is debuting his first menswear collection later this month in the pages of T. And according to rumor, for his women's wear show this September, Wang will be eschewing the styling help of his friend, model Erin Wasson. In Wasson's place will be Karl Templer, who styles Calvin Klein (and worked for Interview magazine last year — or maybe he's been hired back, we can't keep track of that revolving door anymore). [Sassybella]
• Meet 20-year-old Rochelle Owen, whose job it is to help customers with Beth Ditto's clothing line at the Evans store in the Meadowhall shopping center in the UK. Her pic is fierce! And the "voluptuous size 20" says: "Beth's style is very much my look, I dress to be noticed and love girly clothes, bright colours and funky dresses with leggings and loads of accessories." [The Star]
• A day at the office with Aussie brand Ksubi: "Shit fucking happens." [BlackBook]
• Uh-oh: "The Consumer Product Safety Council recalled 3,200 pairs of Charles David of California women's shoes sold at Nordstrom." One report of a heel breaking off, resulting in bruising. [WWD</a.]
• Juicy Couture is closing its 3,300 sq. ft. store at Madison Avenue and 70th St. The rent ran $2 million a year, and the company simply cannot afford to continue paying it. [WWD]
• This June, retailers saw on average a 4.7% decline in comparable sales, supposedly because it was such a rainy, miserably month, nobody felt like shopping — and certainly not for summer clothes. But if that's the case, why were sales in the largely sunnier month of May down 4.2%? We think it's the economy, stupid. [Crain's]
• Abercrombie alone saw sales tumble 32% on last year. And a lot of companies' spin-off brands — like Abercrombie's now-closed Ruehl — are suffering even worse. American Eagle's Martin + Osa isn't faring well, and Aeropostale's Jimmy'z has already closed. J. Crew now thinks it priced offerings at its Madewell spinoff too high. [WaPo]
• And the apparel crowd doesn't expect the back-to-school season to be much better. [WSJ]
• One sector that still has the luxury of 35% margins: online, members-only designer sale e-tailers, like Gilt Groupe, RueLaLa, and HauteLook. They have virtually nil marketing costs, and their small inventories actually enhance demand by creating scarcity. [WSJ]
• New York-based fashion chain Scoop, which is being sued for employment violations by 17 ex-staffers, is allegedly behind in its payments to numerous of its creditors, too. "They're unresponsive in their accounts payable department," said Gary Wassner, president of Hildun Corp. "They're not cooperative. They're not providing any financial information to make any kind of analysis of how they're doing. In today's market, it's important to be transparent...Clients are shipping at their own risk." Rosenthal & Rosenthal's Michael Stanley said, "We're very concerned about the status of the account." Robert J. Wichser, a representative of Scoop's owners, says the company is "financially sound" and currently looking for a new CEO. The last one left in February, which is when Hildun Corp. says the company stopped paying its bills. [WWD]

• Paris Hilton, aka the rich man's Heidi Montag, premieres her line for Dollhouse. "Some pieces, like the tees with her face plastered on them, are quintessentially Paris, and others are a bit more rock 'n roll like her sister Nicky." Huh? [FabSugar]
• Meanwhile, in the world of the equally inexplicable, Jessica Simpson announces a dress line. "I'm extremely excited to be expanding into the dress market," Simpson tells WWD. "I plan on creating beautiful dresses in distinctive fabrics and silhouettes that are reflective of my personal style and offer something special to the marketplace." [VogueUK]
• Perennial charmer Naomi Campbell on upstart "supermodels": "Models need to earn their stripes – I just think the term is used a little too loosely. Kate Moss is obviously a supermodel but, after Gisele, I don’t think there’s been one." [The Sun]
• Um, if we're asking the pope to throw off antiquated traditions, I'm not sure his fur cape should be our highest priority. [Times of India]

• Recessionistas get all DIY; add beads to stuff. [Telegraph]
• Tsubi, or Ksubi, jeans founder Gareth Moody is apparently not that interesting. [New York Magazine]
• Paging 1984. "Nantucket preppy style." [Style.com]
• Can a nation with as much grinding poverty as India's justify a couture market? [Hindustan Times]
• Retailers get antsy about holidays; hope to distract customers with elaborate decorations. [WWD]
• Former Etsy Knits CEO changes title to "chief creative officer," "a nice loose moniker that will allow me to focus on what I'm best at: product work and long-term, big-picture thinking." [Alley Insider]
• Thought Crocs were the nadir? Meet FitFlops. [New York Magazine]
• Golfer Ryuji Imada hooks up with Lacoste. [WWD]
• Style.com gets a makeover. [Fashionista]
• Alert your mother at once! Dockers launches women's separates, so she and dad can match. [WWD]
• For some reason, Hermes thriving. [Forbes]
• Menswear shows sound horrifying: "Baggy shirts, wrinkled T-shirts, campus-throwback sweaters and boat shoes ruled at New York's nascent Mens Runway." [Reuters]
• New Diesel swimwear mixes "bikinis with props like baseball helmets, boxing gloves, football pads and other sports gear to tie in with the "collegiate varsity" theme in the brand's sportswear collection." [WWD]
• Unlike some of us who work online, apparently the "ShopBop girls" are really chic. [FabSugar]
• If you wanna see Mischa Barton's photo shoot, you're in luck: Nylon's starting podcasts. [Fashionista]
• Random teens for Bongo jeans? At least Perez is happy. [Perez Hilton]
• More on the Diesel/Viktor and Rolf marriage of convenience. [Sassybella]
• We're guessing the 12-year-old fashion blogger Tavi would have had contempt for us in middle school. [New York Magazine]
• Rachael Ray's non-status bag. [Radar]
• Short hair? All the crack. "But instead of the asymmetric (typically 60s) ‘pob’ made famous by Posh last year, the new bob hair style is more fashion forward thanks to YSL who has made the glossy, pudding bowl cut the look of next season." [ElleUK]

• Who will win the Council of Fashion Designers of America's Womenswear Designer of the Year award, the "Best Picture" of fashion? The nominees are: Marc Jacobs, Francisco Costa of Calvin Klein, and Lazaro Hernandez and Jack McCollough of Proenza Schouler (who tied last year with Oscar de la Renta.) Bets? [WWD, sub req'd]
  
• Oooh and Fran Lebowitz will emcee the awards themselves on June 2. [Fashion Week Daily]
  
• Ok, so now Waris Dirie is saying she was abducted and assaulted while she was missing in Brussels. And treated like "prostitute" by police. She originally said she was just, like, lost. Her manager says she was in shock. [Telegraph, Yahoo]
  
• And what is Erin Fetherston's latest short film about? "Zooey [Deschanel] plays a tramp who eats a magic mushroom and finds herself with a group of fairies." Of course she does. [Fashion Week Daily]
  
• Whoah is Posh going to guest-design for Roland Mouret? Whoah. [Fashionista]

• Model Erin O'Connor sprained her ankle! Why God created blogs: "The thought of not being able to wear teetering heels for a sustainable period fills me with dread! Think of a vicar without a dog collar...a bus driver without a bus??? Eek, you know elevation and a well-turned ankle are all essential requirements in this job. I suppose, to look on the bright side one doesn't need one's heels to write one's blog on the laptop." [Vogue UK]
• Another woman takes the reigns at a fashion design house: Hannah MacGibbon, 38, will debut her first collection as lead designer for Chloe this October in Paris. [WWD]
• ELLE's creative director Joe Zee is getting his own column in the ladymag, entitled "Style A to Zee." Ha ha ha how terribly clever! But yet, also familiar! Oh, right. [Fashion Week Daily]
• Victoria Beckham: Frowns on skinny jeans for men. [DNR]
• Helena Christensen is going to be "designing" for Tocca. And by that they mean she's going to "recreate" an old design of theirs and put her name on it. [WWD, sub req'd]
• What did Donna Karan give her daughter Gaby for her birthday? A bicycle! How...Donna Karan of her! [Fashion Week Daily]
• This month Madonna is styled as a boxer for the cover of the new, improved Interview magazine...and she's also styled as a boxer for the cover of Dazed & Confused. Huh. [Chic Report]
• Victoria's Secret latest beauty line seems to be aimed at teens. Um, as opposed to everything else they sell? [BellaSugar]
• Ksubi denim founder George Gorrow thinks the internet is "kind of a crock." Cosign. [Sassybella]