Last year, Bloomsbury chose a white cover model for a YA novel about a black girl. They fixed it — but now they've done it again.

Justine Larbalestier's Liar, whose original white cover image didn't match its black protagonist, is getting a new jacket. The publisher is sorry the old cover was "interpreted by some as a calculated decision to mask the character's ethnicity." [Independent]

Why did Bloomsbury Press choose this cover for a YA novel about a short-haired black girl? Maybe because, according to publishers, "black covers don't sell."