Melissa McCarthy Is The New Face Of Ivory Soap

Ivory soap is apparently going through a "holistic reinvention" of its brand. No fucking clue what that means, but they've named Melissa McCarthy as the new brand spokesperson. This means she'll be doing the shill routine on Facebook and television, but that's okay: homegirl's gotta get paid. And we're happy to see… » 11/08/11 6:40pm 11/08/11 6:40pm