Period-Obsessed Tween Opens a New Chapter in Great Menstrual Marketing

The team behind HelloFlo has followed up last summer's blockbuster commercial hit with a new ad for their period starter kits. This tween is so Judy Blume-ready to get her period that she fakes it with nail polish on a pad, prompting her mother to throw her a First Moon Party as "punishment." I wish these parties were… » 6/18/14 3:00pm 6/18/14 3:00pm

Tiny Tampon Queen Stars in Best Menstrual Marketing Ever

If you haven't heard about the company HelloFlo, after watching this commercial, you won't forget them. They're essentially a mail-order tampon and pad service that sends you your stuff, along with some candy, each month, right when you need it. Their first ad is so successful it's enough to make anyone who uses… » 7/29/13 5:15pm 7/29/13 5:15pm