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Max Factor Going To The Big Medicine Cabinet In The Sky

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CordeliaShirley
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
I wonder what will happen to the Max Factor museum in Hollywood now.
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saralegal21
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
AUGH. They can't! Max Factor Lash Perfection is my favorite mascara ever. I get so many compliments on it and people asking me where I buy it. Time to hoard. The problem being, of course, that mascara has the shortest shelf life of any cosmetic. Boo.
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gherkinfiend
06/05/09

@saralegal21: As long as you don't open it, the shelf life isn't bad on mascara, so you can stock up.

Plus if you don't use mascara every day, buy disposable wands and use those instead of the wand in the tube. This means you don't transfer the bacteria from eye to tube and therefore make the product safer and last a good few months longer (providing you never double dip the disposable!)
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DinnerBelle is Sloe Harlotte
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
What always blew my mind is that M.F. never seemed to use its 'Old Hollywood Glamour' cache in adverts or new makeup collections

How many women would have absolutely bought up gobs of Max Factor lipsticks if it had been marketed as "The True Reds from the 40's" collection, complete with the clear/cool/rose designations?

Instead they put out a ridiculously multi-hued Carmen Electra and copies of everything Cover Girl made.
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DinnerBelle is Sloe Harlotte
06/05/09

@DinnerBelle: I mean, just hire Dita VonTeese and market yourself to the pin-ups, rockabilly girls and other retro enthusiasts. It's such a huge and quietly popular movement.

And then there are others of us who aren't really any of the above and would just like to look like Rita Hayworth for a day.

Seems like a no brainer to me, and such a wasted opportunity.
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sequined
06/05/09

@DinnerBelle: MAC already had Dita advertise red lipsticks for them, I think.
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hfree
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
Max Factor made the best mascara. Oh well.
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Glitterbug (likes life shaken, not stirred)
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
I'm so glad it'll still be available in the UK. My entire make-up drawer - and it's a BIG drawer - is either Mac or Max Factor. I'd cry if it was discontinued here!
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gherkinfiend
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
@saintbernadette: Strange...it is being heavily promoted here in the UK including TV ads for their False Lash Effect mascara. They even re-branded the packaging to look more like MAC...

I'm a big fan of their products, so this headline originally caused me to hyperventilate til I read on! I'm glad his legacy is continuing somewhere.
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eirestar
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
NOOOOOOO! NOT MY 10,000 CALORIE MASCARA!
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Hana Maru, used up old slutbag on the pole
06/05/09

@eirestar: NOOOOOOOOOOOOO!!!!! I love that one!
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SpasticFurchild
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
This blows. I love their H.I.P. (High Intensity Pigment) eyeshadows. Off to peruse ebay to stock up...
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seresy
06/05/09

@SpasticFurchild: The H.I.P. creme/gel eyeliner in a pot is the BEST. Better than MAC, better than Clinique. The texture is perfect, and I'm going to have to get a backup or two, even though they're not discontinuing MF in Europe, because that line never made it here.
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HielanLass
06/05/09

@SpasticFurchild: Actually, HIP is a L'Oreal product, so you're safe.

Me, I'm not surprised. I can only seem to find Max Factor stuff at Ulta or WalMart, plus they just did a horrible revamp of their Lipfinity line that made my favorite lipstick into a stinky, ucky mess.

Anyone know of an Internet Lipstick Database that shows you comparable colors across brands?
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GeorgeFayne
06/05/09

@seresy: I have every color of this shit, and I LOVE IT. I probably shouldn't be wearing teal eyeliner to work on a regular basis, but I can't fucking help myself.
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sequined
06/05/09

@HielanLass: Whoever makes that would hit a goldmine. That would be so useful.
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Tara Kennedy
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
The Pan-Stick is the only make-up I use for stage. My husband says it makes me look like "a china doll" on stage. Looks like I need to buy out all sticks of the nude ivory everywhichwhere. Duane Reade carried it last I saw.

Plus they had the best clear mascara although I haven't seen that in years.
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AthertonMerriweather
06/05/09

@Tara Kennedy: You can find it on drugstore.com and it's buy one get one half off right now:
[www.drugstore.com]
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bridge-with-a-t
06/05/09

@Tara Kennedy: Whoa, clear mascara? I've never heard of it - I find that so intriguing! Was it primarily to coat over black mascara or to make lashes look longer (not darker)?
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sequined
06/05/09

@bridge-with-a-t: I used to use clear mascara to get some curl and definition without any darkening effect for when I wasn't really wearing make up or when I was going to do something active but still wanted to look a tiny bit put together. It might have done nothing, but I loved it.
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Diziet_Sma
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
Nooooooooooooooo! They make the BEST budget mascara!
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MilointheMeadow
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
The only decent concealer I could find in high school (that I could afford, at least) was made by Max Factor, but now that I stopped wearing makeup altogether, I just don't care.

Also, putting "cake" after a product name is (almost) a surefire way to make me buy it. mmmmm.... cake...
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wednesdayam
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
Well, I guess it's better that they discontinued the lipstick they made that I used a few years ago, or I'd be going nutty trying to find a replacement. (Cover Girl, you still piss me off when you decide you're going to update the names/shades of your stuff and get rid of the one that was dead-on perfect for me and make me try about 3 different "new" shades until I find the one closest to the old one. STOP IT!)
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sequined
06/05/09

@wednesdayam: Clinique did that to me with their eyeshadows several years back. The most perfect lavender shade ever wasn't good enough for you, Clinique? Really??
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Remedios Varo can't see no huevos.
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
It seems that Max Factor is the Polaroid of cosmetics.
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Sister Toldja
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
Sad to see the end of an era. I have only tried MF lipsticks/glosses and eye shadows, but I was always a wee bit disappointed in the quality (especially considering company history). They do have a really fabulous pink gloss that makes my lips look as naturally pink as they were when I was kid before...well, college....ahem. I'm gonna stock up.
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Laulau
06/05/09

@Sister Toldja: Care to name the particular color/product? I may be a fool for getting into a product they're about to discontinue, but I'm curious!
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Sister Toldja
06/05/09

@Laulau: It's MAXalicious Lip Gloss and the shade is (I think) Girls Night Out.
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BrutallyHonestBabes (aka Mrs. Sarah.of.a.Lesser.Hobbit)
06/05/09

In reply to Max Factor Going To The Big Medicine Cabinet In The Sky
I want to be Maguerite Chapman in that advert.
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