When you think of "Fly Girls," do you think of skinny white Urban Outfitters models in overpriced babydoll dresses?

Norma Heap started air-hostessing in 1957; 26 million miles later, she's Continental's longest-serving flight-attendant. Says Norma, 74, "I'm just fortunate that I chose something that I enjoy doing...and I've never lost the love for flying or traveling, or serving people."

In a distinctly less glamorous age of flying — even if it's better for workplace equality — is the life of the flight attendant still alluring? Fly Girls, a new show starring Virgin America's air hostesses, thinks so.