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The Fling Candy Bar: A Pink Sparkly Marketing Mess
New York, 1:14 AM
Tue Dec 22
55 posts in the last 24 hours
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The Fling Candy Bar: A Pink Sparkly Marketing Mess |
Original material is licensed under a Creative Commons License permitting non-commercial sharing with attribution.
02/15/09
Whenever someone talks about a "light" or "lite" candy bar, that's what I imagine. And really, that little pink stick looks gross -- I'd rather have an Aero any day.
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02/15/09
I am SO stealing that line!
And yeah, ditto on all accounts. i will kill over my snickers bites. and Reisens! I can down a whole bag in about a minute.
02/15/09
I had no idea about the marketing campaign, or the ridiculous packaging, which might have colored my impression beforehand. If I want low-calorie chocolate, I'll buy Trader Joe's 100-calorie bars.
*No poop sparkles.
02/15/09
I would put this in the same category of the Diet Coke with vitamins (vomit?!) that I will maybe try once.
02/15/09
Lets be real here, on average, men can consume more calories than women daily because they have more muscles and burn more calories. I am not sure pretending women can consume the same or more calories than men and still maintain a healthy lifestyle is doing anyone any favors. 67% of adults are either overweight or obese and 62% of adult women are overweight.
02/15/09
02/15/09
/sarcasm
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02/15/09
Each chocolate will feature inspirational quotes from Karl Lagerfeld (e.g. "Some people say to me you're too skinny, but never a skinny person says that to me, only people who could lose a few pounds say that", "I am made of total egoism" or "I avoid thinking. I want to have an easy life without problems").
Special edition lines will branch out to include other designers - possibly Gaultier (e.g. blue & white striped wrappers with quotes like "I am 1952. I masticate. I am like a big stomach") or Calvin Klein ("People have told me about organized crime in the fashion industry, but I can't talk about that. I'm looking to stay alive")
I think it's gonna be huge.
02/15/09
Also, when I indulge in chocolate I don't want the cop-out low-calorie stuff. If I'm going to eat it I want the full flavor and full calories.
Also, SPARKLES? REALLY? Effing sparkles on chocolate? Well, our world has reached a new level of ridiculousness.
02/15/09
Or are they trying to make chocolate the new yogurt? Because, honestly, yogurt has gotten a little screwed up for me since all the commercials with women dancing around with yogurt and describing the "Boston Creme Pie!" they have in their refrigerator.
Advertisers: Please don't mess chocolate up for me now too? Kthanks...
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02/15/09
Don't get me wrong... I "get" that pink is marketing-ease for bring on de wimmens... but... I dunno. I like the color pink. ;-)
02/15/09
:returns to her 2-lb custom-mix box of Valentine's Sees Candy: "Ooh, a Scotchmallow!"
02/15/09
Fiance: "I feel like you mostly want to move back to LA for the weather and shopping." (He live in LA, I live in Buffalo).
Me: "Um, well there is Sees and In n Out too!"
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02/15/09
If you're not into wings, then I will also offer you greasy and squishy pizza, loganberry, and sponge candy. If you play your cards right, I can also offer you a few different varieties of awkward Canadian beer!