Let’s say you suddenly find yourself in another part of the world. You find yourself in a beautiful region of France. With your beautiful, famous friends. For a beautiful, fancy wedding. You may ask yourself, “Well, how did I get here?”
Wine snobs, get ready to have that discerning amateur sommelier palate you so pride yourself on brought down a few notches. According to science, the more people think they know about wine, the easier it is to trick them into drinking crap by naming it something that sounds fancy.