You would think we had reached some kind of critical mass of being fascinated with the famous. But it's all-consuming: pictures and interviews aren't enough. We want their jeans, their bags, their cute shoes. Celebrity-branded fragrances — from Liz Taylor's White Diamonds to Sarah Jessica Parker's Lovely and Britney's Curious — bring in millions. Maybe it was just a matter of time before Antiquity fragrances hit the market.

The Antiquity scents are made from DNA tests performed on hair clippings provided by "renowned celebrity hair collector" John Reznikoff. Each fragrance comes in a sculpted aluminum bottle. Einstein's is called IQ and comes in a flask shaped like a light bulb; Entrance is made from Joan Crawford's genetic code and comes in a bottle shaped like a vaginal entrance. Or is that a shoe stretcher? You can also buy Marilyn, based on Marilyn Monroe; Monarch (Kate Hepburn), and Blue Suede (Elvis). But remember: These scents do not smell like a dead celebrities. They smell like perfumes… made from the DNA of a dead celebrity.

Of course these notable figures have a magnetic pull, whether for their charisma, talent or sex appeal. But honestly: Does anyone really believe that a little stardust will rub off and make a non-famous person more exciting? Or does buying into this stuff reek of desperation?

Okay, okay. I'll admit it: I'd be interested in Eau de Josephine Baker.

Perfume's Heaven Scent: New 'Antiquity' Fragrances Based On DNA Of Dead Celebs [NY Daily News]
Related: Antiquity [My DNA Fragrance]

• Seriously, Jennifer Aniston, what the hell are you doing? First you signed on for desperado babyfever flick The Baster, now you're doing a movie called Pumas. That's right: PUMAS. The plot:

"Two thirtysomething women make a habit of romancing younger men." But wait: The ladies take a French skiing vacation that "challenges their romantic expectations." What's next? Old Maid: The Musical? [Variety]

• Mel Gibson was in a scuffle with a photographer and the snapper's friend; a shirt got ripped open and someone is filing a battery report against Gibson. More to come. [TMZ]
• Mischa Barton arrived in New York on Tuesday night to start filming The Beautiful Life, but some are saying it's too soon after her hospitalization. Here's the thing: On the show, Mischa plays an aging supermodel with a drug problem. [Gatecrasher]
• Isn't it interesting that we don't know who the mother of Jude Law's love child is? Someone from the set of Sherlock Holmes perhaps? [Page Six]
• Jennifer Lopez, her luggage, her husband and her impeccably dressed children are in Rome. [Daily Mail]
• Nadya Suleman's reality show is in production. Right now, her 14 kids are being kept off camera, while work permits are being figured out. Her lawyer says: "It most likely will be aired in the UK first once it gets finished, but there has been substantial interest from a U.S. major cable network." [EW]
• Kenny Chesney is denying the Star report (from yesterday's Midweek Madness) that he and Jessica Simpson flirted on July 4, in front on Tony Romo. "Tony's a friend, and I wouldn't flirt with a buddy's girlfriend," says Chesney. "More importantly, Jessica was just being sweet and there was nothing else to it." [People]
• Liam Gallagher and Lily Allen were on an 11-hour Virgin Atlantic flight to Japan and were repeatedly told to "calm down" as they boozed it up in a "marathon drinking session." [The Sun]
• BREAKING: Kim Kardashian doing "okay" after split. [People]
• Amy Winehouse made a deal with her neighbor — he'd grill the meat she'd bought if she'd do a private gig for him one day. [The Sun]
• Here's what happens when Hollywood films a movie in your house: branches with fake leaves arrive; Betty White holds your dog; Ryan Reynolds ignores you. [NY Times]
• Michael Jackson's mother, Katherine, will get custody of his kids. Katherine and Debbie Rowe have reached an agreement which gives Rowe visitation rights — but no additional money. [CBS News]
• Debbie Rowe wants the kids to have a psychologist to help them adjust to her being in their lives… And she will get one. [TMZ]
• Michael Jackson's personal nurse and nutritionist Cherilyn Lee says she never saw him take any IV drugs. What I knew for a fact was he had very small veins. "When I met him and did his blood work he said, 'Don't feel bad because I have tiny squiggly veins, sometimes it takes 30 minutes to an hour to find my veins.'" [MSNBC Scoop]
• Michael Jackson's personal chef, Kai Chase, is still talking about being in the house the day the singer died. "I thought maybe Mr Jackson is sleeping late," she says. Also: She is sort of pushing a cookbook, tentatively titled Fit for a King. [Guardian]
• Dr. Conrad Murray was sentenced to jail earlier this year… for non-payment of child support. [Radar Online]
• Dr. Murray may lose his Las Vegas home. [NY Daily News]
• TMZ spoke to two sisters who worked for Dr. Conrad Murray — LaQuisha Middleton and LaQuanda Price — trying to get details about boxes of dirty needles and whatnot. Whatever you do, do not read the comments over there. [TMZ]
• Rumor has it Michael Jackson's will is not valid because it's not notarized; but in California, a will doesn't have to be notarized. So. [TMZ]
• Speaking of doctors and celebrities with prescription problems… Elvis' doctor has a new book in which he says: "I don't regret any of the medications I gave him. They were necessities." [UPI]
• Daniel Bark, who is charged with vehicular homicide in the death of American Idol contestant Alexis Cohen, says Cohen was drunk. [TMZ]
• The Sex And The City movie sequel is having issues attempting to shoot in Dubai, probably because the UAE authorities don't like that the word "sex" is in the title. [Daily Express]
• Russell Brand "was seen being propositioned by a member of staff from naughty undercracker shop Agent Provocateur." He was in the store chatting with the young lady; and as he left, she ran after him with her phone number. In other words: Just another Wednesday. [The Sun]
• Are Lil' Kim and Scott Storch back on? [Page Six]
• "There's a better fight in the season opener of The Real Housewives of Atlanta than there was in the recent finale of The Real Housewives of New Jersey. [NY Daily News]
• Balthazar Getty: Back with his wife? [Daily Mail]
• The casting of Bryce Dallas Howard and the ousting of Rachelle Lefevre = Twilight dramz. [E!]
• Put it this way: Rachelle Lefevre was "stunned" that her role in Eclipse was cast with someone else. [AP]
• Bridget Moynahan will star with Aaron Eckhart in Battle: Los Angeles, a flick about a Marine platoon in a face off against aliens attacking L.A. [Variety]
• Matthew McConaughey and Eva Mendes are in talks to star in Southbound, in which he'd play a a patrol officer on the border between California and Mexico who accepts a bribe from a beautiful Mexican woman. Eva was born in Miami to Cuban-American parents but whatever. [Variety]
• Russell Crowe will star in The Next The Days, directed by Paul Haggis (Crash). Crowe will play a teacher whose wife is arrested and convicted of a murder she says she did not commit. [Variety]
• By the by, while filming Robin Hood, Russell Crowe popped into a charity shop and donated £1000. [The Sun]
• Interested in ESPN reporter Erin Andrews' 911 call? [TMZ]
• Shakira is back! Her new album and first single are called She Wolf, and the video airs tonight on MTV. You'll see her dancing in a golden cage: "It was improvisation. I went crazy," she says. "They said 'Action!' and I just started hanging from the bars. I felt so inspired, maybe because I felt like I was a living metaphor trapped inside the cage." [USA Today]
• Weird: Val Klimer owes $538,858 in unpaid taxes in New Jersey, even though he is originally from L.A. and has been living in New Mexico for the last 20 years. [TMZ]
• Audrina from The Hills has a new man, an "Aussie BMXer" named Corey Bohan. [E!]
• Gretchen Wilson plans to start her own label which, of course, she will call Redneck Records. [USA Today]
• Men At Work: Still facing plagiarism charges, from a song that was a hit in 1981. [BBC News]
• "I think it's brilliant that Leno is at 10 p.m., because America can get bored more easily and go to sleep earlier. When was the last time you heard, 'Did you hear what Leno said last night?'" — Joan Rivers. [Yahoo News via Reuters]
• "I can't wear a skirt that's too short any more. It's not that my legs are bad, it just looks silly. I feel less pressure to dress youthfully. I'm 50 and everyone knows I'm 50 – who are you kidding? Jeans are my uniform. I have about 15 pairs." — Michelle Pfeiffer. [Daily Express]
• "You just read it. Seriously. It is an incredible document. I think people either forget about it or have been taught it too early in their lives. It's a document worth reading and rereading every single year because it's the principles in that document that we should be loyal to and fight for and struggle for, rather than whichever government is in power." — Matt Damon, on making reciting the Declaration of Independence exciting for a History Channel movie. [AP]
• "I love my curves, I embrace them, but I have to walk a fine line. I think it comes down to being voluptuous, and if your body's a certain way, then things can go distasteful in a second… I love therapy! I'm very in touch with my feelings... there's nothing like going in and sitting down and talking to someone who has no emotional tie to your life." — Eva Mendes. [NY Daily News]
• "I want a part so bad. Any part's fine. I will be the vampire who carries Robert Pattinson's luggage in the airport. That is the part that I will play if they need it. I'd pass out [if I met Robert]. I can't talk about it, 'cause I'd pass out. It's because he's Edward. Listen, Edward can fly you through the forest. He's like Aladdin with vampire teeth - there's magic-carpet rides. He can sing. He can watch you sleep. He plays music. He sniffs your neck. I mean, please!" — Jennifer Love Hewitt really really really wants to be in a Twilight movie, poor thing. [MSNBC]

• Ashlee Simpson, 23, is engaged to Fall Out Boy bassist Pete Wentz, 28. He got down on one knee; she said yes. Flat-iron-filled wedding to come! [In Touch Weekly]
  
• Is Ashlee pregnant? There's no evidence to that end, but whatever. [Us]
  
• Oh! Is Ashlee's team leaking Mariah Carey songs in hopes of creating less competition for Ashlee's album? Maybe this whole marriage thing is a publicity ploy too. [KBS Radio]
  
• Beyoncé's little sister Solange says "I don't know anything about [a wedding]. You'll have to ask her yourself." Also: B has a lot to learn when it comes to kids, says Solange (who is 21 and the mother of a 3-year-old). [People]
  
• Does The Hills star Audrina Patridge lock her bedroom door because she doesn't trust roomie Lauren Conrad? Lauren seems like one of those girls who would borrow clothes without asking first. [Page Six]

• Is Katie Couric planning on leaving CBS Evening News early? Does anyone watch her? [People]
• Angelina Jolie was discussing Iraq education policy in Washington DC on Tuesday when she "felt kicking suddenly." Is a career in politics in the future for her unborn (twins?)? [People]
• Bret Michaels has been named in a breach-of-contract lawsuit against the producers of Rock Of Love. The owner of the $9 million home where they filmed the series found holes in the walls and ceilings, dead plants, and missing doors. $380,000 worth of damage. No doubt stuff happened in that house that we don't even want to know about. [E!]
• Halle Berry's baby pix: Not coming to a celebrity weekly magazine. Yet. [MSNBC]
• Gwen Stefani doesn't know if her baby is a boy or a girl, and won't find out until delivery day — she and Gavin want it to be a surprise. Hopefully it's a girl she can dress up in wacky outfits. [People]
• Whitney Houston's young boyfriend, Ray J, has written a song about her. The lyrics: "Is that your wife, is that your shorty, well I'm her boyfriend... I think the problem is you don't beat it right... Making love is cool, just pull her hair sometimes." [Page Six]
• Pat O'Brien has just completed his second stint in rehab and will return to his show, The Insider. [Page Six]
• Despite that Iggy doggie fiasco, the Humane Society has praised Ellen DeGeneres for raising awareness of animal issues. [Page Six]
• No one likes racist oil heir Brandon Davis. [Page Six]
• A source claims Eliot Spitzer says his wife knew about his hooker habits and was like, "My fucking wife doesn't care, so why does anybody else care?" Tsk, tsk. [Page Six]
• Jane Krakowski is headed to Broadway to star in Damn Yankees. Whatever Lola wants, Lola gets. [Gatecrasher]
• Blind item! "Which show keeps its dim-witted if ultra-popular "reality" stars peppy with Adderall supplied by a producer in handfuls between scenes?" [Gatecrasher]
• Actor Thomas Jane pleaded not guilty to DUI charges yesterday. He goes back to court in May, and The Punisher will find out how he's being punished. [TMZ]
• 50 Cent is in talks to star in an upcoming indie film, but he has 21 questions first. [Perez Hilton]
• Gwyneth Paltrow says the rumors about her marriage breaking up are "ridiculous." She also reveals the astrological personalities of her kids: "Apple is an open person. She's Taurus; grounded, calm, funny. Moses is Aries, he's the most sweet, sensitive thing but then he'll kick and karate-chop and spit and tumble. He's a real boy." [People]
• Toni Braxton has canceled upcoming shows after being hospitalized for chest pains earlier in the week. She has previously been treated for hypertension and pericarditis. Be well! [People]
• A judge has dropped Michael Jackson from a lawsuit filed by the family of a women who died at a hospital after she was moved to make room for the pop star. [Yahoo News]
• Snoop Dogg has settled a lawsuit with his former record label, "though they won't disclose how many bones it took." Heh. [Yahoo News]
• Robert De Niro has left CAA, the agency he has been with for years. [Deadline Hollywood]
• Paris Hilton's brother Barron pleaded guilty to two misdemeanors from his DUI charges and will lose his license for a year. He also has to attend alcohol-education programs. [Yahoo News]
• Bob Marley's mother, Cedella Booker, died in her sleep Tuesday night at her home in Miami. She was 81. [USA Today]
• Never before seen Elvis pictures from 1972 have suddenly surfaced. Thank you, thank you very much. [Yahoo News]