http://tags.gawker.com/assets/base/img/thumbs140x140/jezebel.com.png http://jezebel.com/tag/cowbra http://jezebel.com/tag/cowbra Holy cow! A bovine is wearing a bra in this newsy item from a 1949 issue of Mechanix Illustrated. The copy reads: "Brassiere for Bossy will increase the flow of milk into her udder from 25 to 35 per cent. Invented by a Phoenix psychiatrist, the canvas bra has four elongated sacks which cradle the cow's teats." A shrink dreamed up this contraption? How udderly amazing. (Click for larger image.) [Modern Mechanix]

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